Technical Sales Manager - West

Description

The Technical Sales Manager will work with the support of the Director - Sales Operations and in conjunction with Regional and Territory Sales Managers. The objective is to support, develop, and implement strategic plans for target customers within the Kansas, Colorado, Utah, California, and Washington territories. This role requires a thorough understanding of the industry and technical features of the product line, combined with strong sales skills, and involves analyzing market trends, customer needs, and sales performance to drive revenue growth and enhance market share.

• Customer Segmentation: categorize customers by industry, size, purchasing behavior, and growth potential to create tailored strategies.
• Market Analysis: analyze market trends, competitor activities, and customer preferences to identify opportunities and threats.
• Collaboration: work across regional sales, manufacturing, customer service, R&D, and sales leadership to drive new business.
• Goal Setting: establish clear, measurable objectives for the assigned region aligned with broader business goals.
• Resource Allocation: determine necessary personnel, budget, and tools to execute strategies efficiently.
• Implementation Planning: develop detailed action plans with specific tasks, timelines, and responsibilities.
• Performance Monitoring: set KPIs, regularly review performance data, and adjust strategies as needed.
• Continuous Improvement: foster a feedback-driven environment to refine strategies and enhance future planning.
• Industry Associations: engage with local industry groups to provide education and keep them updated on new products.
• Support / Follow Up: provide technical knowledge and strong sales skills to support the field salesforce and help close and retain business.

Requirements

The role also requires strong people and presentation skills, moderate travel, and a strong work ethic. Travel is expected at a minimum of 50% to engage with customers alongside the local salesforce.

• 5+ years of fire protection or life safety industry experience.
• Proven technical selling experience.
• NICET certification, fire protection engineering, engineering degree, fire protection design, or related credentials preferred but not required.
• Experience developing and executing sales strategies.
• Strong analytical skills to interpret complex data and market trends.
• Excellent communication and interpersonal skills for cross‑department collaboration.
• Proficiency with Microsoft Office Suite and sales analytics tools.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Experience with CRM software and data visualization tools.
• Knowledge of fire protection market dynamics and customer behavior.

Benefits

• Travel: minimum 50% travel with local salesforce to engage with customers.

Training + Development

Interview process

Visa Sponsorship

Security clearance