Description
integrated marketing
data analysis
campaign optimization
creative brief
brand messaging
stakeholder management
The Integrated Marketing Manager (IMM) for the West and Mountain West region will translate regional priorities into integrated marketing campaigns, working closely with operations, strategy, recruitment and corporate stakeholders to drive business impact.
The role requires leadership in regional collaboration, integrated planning across multiple channels, data‑driven decision‑making, and creative campaign development. The IMM will analyze performance data, brief creative teams, and ensure consistent brand messaging.
- Lead development and execution of regional marketing plans aligned with business objectives.
- Partner with regional operations to incorporate local nuances into campaigns.
- Design integrated marketing strategies across multiple channels and coordinate cross‑functional teams.
- Synchronize efforts with corporate stakeholders to deliver a unified brand message.
- Use data insights and market research to optimize campaigns and measure results.
- Collaborate with IMM team and marketing management to create innovative cross‑channel campaigns.
- Analyze marketing data, identify issues, and implement corrective solutions.
- Own marketing strategy and briefing for creative development of media and digital/social campaigns.
- Initiate, drive, and independently complete projects with a proactive mindset.
- Manage stakeholder relationships and align expectations between corporate and marketing teams.
- Make independent decisions and exercise sound professional judgment under tight deadlines.
- Leadership in developing and executing integrated marketing strategies that deliver impact.
Requirements
bachelor’s
8–12 years
marketing
adobe creative
microsoft office
growth mindset
- Demonstrate a growth mindset, adapt to new operating models, and seek continuous learning.
- Exhibit professionalism and confidence when engaging with leadership and cross‑functional teams.
- Possess strong organizational, analytical, and prioritization skills.
- Experience working in complex, national organizations and managing multi‑channel campaigns.
- Excellent written and interpersonal communication for diverse audiences.
- Bachelor’s degree in Marketing, Communications, or related field; construction industry experience a plus.
- 8–12 years of progressive marketing experience, preferably with integrated or field campaign focus.
- Proven success partnering with cross‑functional teams across corporate and regional settings.
- Ability to travel up to 40% and manage multiple priorities within timelines and budgets.
- Strong writing, editing, and presentation abilities.
- Proficiency with Microsoft Office; moderate experience with Adobe Creative Suite.
Benefits
Rosendin offers meaningful career growth for recent graduates and seasoned professionals, with a culture built on integrity, diversity, and employee ownership. As one of the largest employee‑owned electrical contractors in the United States, the company rewards shareholders and provides competitive compensation, full benefits, and an Employee Stock Ownership Plan.
Rosendin provides a supportive work environment that complies with ADA accommodations, includes occasional physical activity, and emphasizes diversity and equal‑opportunity employment.
Benefits include an ESOP, 401(k), performance‑based bonus, 17 PTO days plus holidays, comprehensive health, dental and vision insurance, life and disability coverage, flexible spending accounts, and a charitable‑giving match.
- Employee Stock Ownership Plan (ESOP) and 401(k) retirement program.
- Annual performance‑based bonus.
- 17 paid time off days plus 10 paid holidays.
- Medical, dental, and vision insurance coverage.
- Term life, AD&D, and voluntary life insurance.
- Disability income protection insurance.
- Pre‑tax flexible spending accounts for health and dependent care.
- Charitable giving match through the Rosendin Foundation.
Training + Development
Information not given or found
