Abb
A global leader in automation, electrification, and digitalization solutions for industries.
Lead marketing communications strategy for ABB Robotics in Bangalore
7 hours ago
Expert & Leadership (13+ years), Experienced (8-12 years)
Full Time
Bangalore North, Karnataka, India
Office Full-Time
Company Size
105,000 Employees
Service Specialisms
Engineering
Consulting
Project Management
Design
Technical Services
Turnkey
Sector Specialisms
Industrial
Energy
Infrastructure
Buildings
Residential
Commercial
Water Resources
Heavy Civil
Role
Description
strategy development
communication tools
lead generation
provider management
performance reporting
brand management
You will shape the company’s brand image and value proposition by aligning marketing communication strategies with global, corporate, and country guidelines. The role involves creating and executing promotional activities, supporting sales initiatives, generating leads, and maintaining strong internal and external communication networks.
- Develop and implement marketing communication strategies aligned with global, corporate, and country guidelines.
- Select, adapt, and execute communication tools (events, fairs, online campaigns, print media, sponsorships) to support sales and lifecycle marketing.
- Drive lead generation and increase brand visibility through trade media and effective communication.
- Manage external service providers to ensure quality and timely delivery of marketing initiatives.
- Monitor, evaluate, and report on communication initiatives against targets, identifying improvement opportunities.
- Foster cross‑division collaboration and maintain strong internal and external communication networks.
Requirements
marketing degree
10+ years
strategy
stakeholder mgmt
team leadership
cross‑functional
- Hold a Bachelor’s or Master’s degree in Marketing, Business Administration, Communications, or a related field.
- Bring 10+ years of experience in marketing communications, brand management, or related domains with proven leadership exposure.
- Demonstrate expertise in strategy, stakeholder management, project execution, and delivering performance targets.
- Experience building and motivating high‑performing teams and collaborating across divisions, business areas, and geographies.
Benefits
Information not given or found
Training + Development
Information not given or found
Interview process
Information not given or found
Visa Sponsorship
Information not given or found
Security clearance
Information not given or found
Company
Overview
Founded 1883
Year established
The company was established in 1883, marking the beginning of its journey as a global technology leader.
- A global technology leader with a rich history of innovation.
- Focuses on electrification, automation, robotics, and digitalization for global industries.
- Delivers solutions to improve productivity, energy efficiency, and sustainability.
- A key player in sectors like utilities, transportation, manufacturing, and infrastructure.
- Notable projects include electrification of rail networks, automation in factories, and energy-efficient grid solutions.
- Continues to lead in integrating cutting-edge technologies, combining the digital and physical worlds.
Culture + Values
- Customer orientation
- Innovation
- Collaboration
- Sustainability
- Integrity
- Accountability
Environment + Sustainability
2050
Net Zero Commitment
Aim to achieve net zero carbon emissions across operations and supply chain.
- Sustainability at the core of business model
- Reduction of CO2 emissions in operations and supply chain
- Committed to renewable energy
- Energy efficiency solutions for customers
- Increased use of recycled materials in products
- Support for the UN Sustainable Development Goals
Inclusion & Diversity
24% Women Leadership
Gender Diversity in Leadership
Percentage of leadership positions held by women in the organization.
30% Target by 2025
Target Goal for Women
Aim to increase women in leadership roles to 30% by 2025.
- Partnerships with global organizations to promote inclusion
- Focused efforts on empowering women in technical fields
- Promotion of a culture of respect and equal opportunity