Marketing Coordinator

Overview

Coordinate and execute marketing campaigns, content, and digital initiatives for ABB North America.

Key Responsibilities

• crm
• cms
• email marketing
• analytics
• asset database
• campaign management

Tasks

-Digital support: Leverage digital tools (CRM, CMS, email marketing platforms, social media management, analytics) to implement campaigns, monitor performance, and optimize results. -Process improvement: Collaborate with internal teams and external partners to align initiatives with business goals, maintain marketing asset databases, improve workflows, and foster cross-functional knowledge sharing. -Content: Write, edit, and manage bilingual (English/French) content for web, email, social media, print materials, and other marketing collateral while maintaining brand consistency. -Coordination: Plan, execute, and track marketing campaigns, projects, and product launches, ensuring timelines, budgets, and quality standards are met. Support events and promotional activities as needed.

Requirements

• digital marketing
• cms
• project management
• bilingual
• bachelor's
• collaboration

What You Bring

-Collaborative and proactive approach, comfortable working cross-functionally to drive projects and process improvements. -3 years of experience in marketing coordination, product marketing, project management, or related roles, with proven ability to coordinate multiple marketing projects in a fast-paced environment. -Experience in a technical, manufacturing, or B2B product environment is an asset. -Excellent organization and project management skills, with strong attention to detail and ability to meet deadlines. -Bilingual (French/English) with excellent written and verbal communication skills; at ease creating clear and professional content across markets and channels. -Bachelor's degree in Marketing, Communications, Business, or a related field. -Skilled in content creation and digital marketing, capable of producing engaging content across marketing channels, and proficient in tools such as CMS, analytics, and social media/email marketing platforms.

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About Abb

-A global technology leader with a rich history of innovation. -Focuses on electrification, automation, robotics, and digitalization for global industries. -Delivers solutions to improve productivity, energy efficiency, and sustainability. -A key player in sectors like utilities, transportation, manufacturing, and infrastructure. -Notable projects include electrification of rail networks, automation in factories, and energy-efficient grid solutions. -Continues to lead in integrating cutting-edge technologies, combining the digital and physical worlds.

Sector Specialisms