Description
performance tracking
tool development
event planning
asset management
portal management
campaign execution
Execute market and customer tradeshows and events on time, on budget, and brand and message
Collaborate with distributor, retail and OEM channels to drive channel engagement in bringing Bostik’s brand voice and value to the market
The Channel Marketing Coordinator plays a key role in supporting the execution of marketing initiatives and partner programs that drive brand visibility, partner engagement, and sales growth. This role includes coordinating marketing campaigns, managing partner communications, and planning events such as trade shows, webinars, and partner training sessions on time, on budget, and on brand and message. This role assumes all responsibilities for communication to customers on matters of new products, pricing, and SKU revisions, including list creation and management. Responsible for establishing in-house connection with our customers, building and strengthening relationships, and responding to various requests.
- Track and report on campaign and event performance metrics.
- Identify gaps in channels tools and collaborate with the marketing team to develop them
- Plan and coordinate channel events including trade shows, partner summits, training sessions, and webinars.
- Monitor partner participation and engagement levels.
- Collaborate with internal teams and external partners to ensure seamless event execution.
- Provide insights and recommendations for improving future initiatives.
- Coordinate the creation and distribution of marketing materials, including brochures, digital assets, and sales enablement tools.
- Assist in the development and execution of channel marketing campaigns and promotions.
- Support partner onboarding and training initiatives.
- Maintain and update partner portals with the latest marketing content and tools.
- Recommend and execute selected distributor branding program
- Support product launches and partner communications across multiple platforms.
- Support the Marketing & Communication Manager in day-to-day operations and strategic projects.
- Respond to partner inquiries and provide timely marketing support.
- Track event budgets, timelines, and post-event reporting including ROI analysis and feedback collection.
- Work closely with sales, product, and digital marketing teams to ensure alignment of messaging and initiatives.
Requirements
leadership
communication
bachelor's
marketing
project management
2-4 years
Event execution – 20%
Must be able to remain in a stationary position 50% of the time
Min Years of Experience
Bachelor’s degree in Marketing, Communications, Business, or a related field.
2-4 years of experience in marketing coordination with experience in the retail environment.
- Able to effectively organize, prioritize, and delegate work effectively within a team in a fast-paced environment with minimal supervision and ever-changing tasks
- Leadership skills with experience and comfort in owning cross-functional projects
- Must be able to travel up to 25% of time
- Excellent written and verbal communication abilities.
- Strong organizational and project management skills with attention to detail.
- Detail-oriented with an eye for quality
- Ability to lead projects from concept to completion
- Must be able to act independently, while collaborating with a variety of internal and external teams
Benefits
Cross-Functional Collaboration – 20%
Training + Development
Information not given or found
