Marketing Specialist

Description

• Serve as back up to Webmaster and assist in the future redesign of the Saul Centers, Inc. website
• Process invoices
• Maintain media contact list
• Work with vendors to market events at Saul Centers, Inc. shopping centers (SalesUp)
• Write reports detailing analysis of event effectiveness and develop solutions to improve marketing efforts
• Generate and post content on X
• Coordinate, execute and measure effectiveness of various email marketing campaigns using Constant Contact.
• Create and maintain Facebook, Instagram and X pages for various shopping centers
• Draft written responses or replies via phone or e-mail when necessary. Response to regularly occurring requests for information
• Scans, copy, fax and distribute leasing documents
• Reconcile expenses for P-Card
• Work with the SVP of Leasing, the Director of Leasing and leasing staff in planning and coordinating all marketing events and activities (i.e., broker events, tenant grand openings and ribbon cuttings)
• Coordinate Tenant Retention program working with Local County Chamber of Commerce
• Provide back-up support for the paralegal and other administrative assistants
• Provide support to the leasing agents
• Coordinate Saul Centers, Inc. booth and presence at ICSC Conventions (RECON and Mid-Atlantic Idea Exchange) from end to end.
• Generate and update all digital marketing related materials including marketing brochures, advertisements, banners and signage
• Process marketing invoices including accounting for all marketing expenses and coordination of bill payment
• Attend marketing meetings with Property Managers
• Design and coordinate production of promotional giveaways (i.e., Visa gift cards, co-branded Starbucks cards, tech wipes, shopping bags, portable battery chargers, etc.)
• Partner with other departments (property management and acquisitions) on marketing initiatives to promote traffic at our shopping centers
• Write and distribute marketing messages via social media and broadcast emails
• Coordinate and attend ribbon cuttings and photography at events
• Retrieve information from files when needed
• Help create new marketing and branding initiatives for all new developments and existing projects

Requirements

• Approximately 10% of travel is required.
• Constant Contact (Broadcast Email program)
• Adobe Creative Suite (Photoshop, InDesign, Illustrator, Dreamweaver, Adobe Acrobat)
• This position is based in an office environment with prolonged periods of sitting at a desk and working on a computer.
• HTML & CSS
• Proficient in Social Media (Facebook, X and Instagram)
• Ability to work autonomously on assigned tasks and be able to take direction on given assignments
• Bachelor's Degree preferred, combination of education and experience or commensurate work-related experience3-5 years of relevant experience and/or training, or equivalent combination of education and experience
• Prior experience in a marketing role preferred
• Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)

Benefits

• Complimentary usage of modern in-house fitness center
• Tuition Reimbursement
• 401(k) with company match
• Monthly Employee Recognition Programs
• Discounts via the company’s EAP
• Bonus/Target Incentive
• Paid time off
• Health/Medical Insurance including Dental and Vision
• On-premise full-service dining center discounts
• Referral bonus
• Pre-tax transportation options

Training + Development

Interview process

Visa Sponsorship

Security clearance