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Regional Business Manager
Generac
Drive sales growth and market expansion for regional distribution partners.
10d ago
Experienced (8-12 years), Expert & Leadership (13+ years)
Full Time
Waukesha, WI
Office Full-Time
Company Size
9,239 Employees
Service Specialisms
Power Generation
Energy Storage
Backup Power Systems
Renewable Energy Solutions
Energy Management
Sector Specialisms
Industrial
Energy
Infrastructure
Buildings
Residential
Commercial
Water Resources
Heavy Civil
Role
What you would be doing
sap superuser
data analysis
financial management
business planning
customer support
sales negotiation
- Develops, designs and executes short term and long term business plans related to all aspects/divisions of regional distribution partners
- Manages and expands business with existing distribution
- Develop strategic relationships within region
- Coordinates all marketing activities with distribution partners
- Translate analytical assessments into actionable business initiatives
- Draw valid conclusions to complex problems which includes data collection and fact gathering
- Identifies market opportunities for Generac products
- Provide world-class customer support
- Works with distributors to increase parts and service sales, leveraging Generac OEM products and services.
- Supports all promotional programs
- Effectively negotiate sales by using direct closure strategies
- Develop plans to drive organizational change within distribution
- Identifies, assesses, attracts and negotiates with potential customers in any segment (e.g. commercial and industrial)
- Administers sales training in-market as needed
- Act as SAP Super User within functional area as assigned.
- Analyze key business metrics and put plans into place for improvement
- Assists in product specs and business plan to support new product development proposals.
- Work with OEM/Dealer distribution channel on business analysis and financial management
What you bring
bachelor’s
master’s
engineering
microsoft office
5 years
negotiation
- Bachelor’s degree or equivalent work experience
- Effective negotiation skills;
- Knowledge and proficiency working with Microsoft Office Suite;
- Working knowledge of OEM/Dealer distribution;
- Master’s Degree
- Ability to recognize market trends and evaluate competitor strengths and weakness;
- Ability to work from a home office and work independently in a field based role;
- Effective presentation skills and ability to speak in front of groups;
- Strong verbal and written communication skills;
- Ability to communicate at the executive level as well as plant operational level;
- Ability to relocate if necessary
- Engineering Degree
- Ability to understand the complex sales process and direct closure strategies
- Proficiency with business analysis and financial management;
- Ability to travel to adequately cover assigned territory.
- 5 years’ progressive experience in finance or sales related field OR completion of Generac’s sales rotational program (Market Focused Sales Manager)
- Knowledge of pricing and executing sales strategies
- Free onsite gym open Monday through Saturday for Generac employees
- Make a positive impact. Generac has always been community-minded and dedicated to giving back. The company proudly offers a Volunteer Time Off program, inviting team members to participate in charitable volunteer opportunities on company time.
- We believe in having fun. From minor celebrations to major events, our employees balance their work by building a strong culture of teamwork and collaboration through a variety of occasions, including our Fun Days.
- We offer product loan (for up to 4 days) and discount programs
- Competitive Benefits: Health, Dental, Vision, 401k and many more
Information not given or found
Interview process
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Visa SponsorshipInformation not given or found
Security clearanceInformation not given or found
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Company
Overview
$4.3B Revenue
Annual Income
The company generates over $4.3 billion in revenue annually.
80% US Share
Backup Power Dominance
The company dominates the backup power market, holding about 80% of the US share.
- It began by engineering affordable home standby generators and built its first engine tailored for generator use.
- Its portfolio spans portable units, residential standby systems, large commercial/industrial generators, light towers, power washers, battery storage, and smart-home energy devices.
- Typical projects include outfitting homes for outage resilience, powering construction sites with mobile generators, and deploying microgrid and natural gas generator solutions for commercial clients.
- Innovations include the PWRcell home energy storage line, integration of EV charging and remote monitoring via Mobile Link and Concerto software platforms.
- Generac Gives: a commitment to being a good neighbor and corporate citizen where employees live and work.
- Focus areas include education (especially STEM for underserved youth), first responders, disaster preparedness, veterans & military families, community volunteerism, energy conservation, and clean-energy education & innovation.
- Employee-enabled giving: all full-time employees receive volunteer time off and access to small grants for charities they're involved with.
- Hyper-local impact: philanthropic focus centered on locations where facilities and employees are based.
- Powering Up Education: employees engage in STEM outreach through classrooms, learning events, and facility tours.
- Generac Volunteers: organized teams participate in activities such as food sorting, shelter refurbishment, and STEM mentoring.
- Generac Community Spirit Awards: recognizing the most active volunteers during National Volunteer Appreciation Week.
$440 M investment
Solar + Battery Initiative
The company is investing up to $440 million in a Puerto Rico solar and battery initiative to power 40,000 homes.
$50 M awarded
Clean-Energy Microgrids
Received a $50 million award from the DOE's GRIP program to implement clean-energy microgrids at approximately 100 California water-utility sites, with at least 55% located in disadvantaged communities.
55% in disadvantaged communities
Clean-Energy Microgrids
Implementing clean-energy microgrids at 100 California water-utility sites, with a focus on serving at least 55% in disadvantaged communities.
409 kW solar
Net-Zero Microgrid
Supported a net-zero microgrid at Hotel Marcel, featuring a 409 kW solar installation and 1,012 kWh storage capacity.
- Partnership with DOE on Puerto Rico solar + battery initiative (up to $440 M investment for 40,000 homes)
- Awarded $50 M (via DOE GRIP) for clean-energy microgrids at ~100 California water-utility sites, at least 55% in disadvantaged communities
- Supported microgrid at Hotel Marcel (net-zero, 409 kW solar, 1,012 kWh storage)
- Distributing zero-emissions hydrogen fuel-cell generators in North America via partnership with EODev
- Generac Mobile® lighting towers reduce fuel consumption by up to 75% vs. traditional models via hybrid/battery and LED innovation
- Net-zero target not explicitly stated in publicly available sources
- The 2023 ESG report notes ESG integration but includes no specific DEI goals or gender breakdown.
- Public materials provide no data on female/male workforce percentages, leadership gender representation, diversity recruitment, or retention metrics.
- Neither generac.com nor LinkedIn pages disclose strategic DEI targets or outcomes.
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