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Leaf Home

Field Canvassing Team Lead

Company logo
Leaf Home
Leaf Home provides innovative home improvement solutions, focusing on products that protect homes from the elements.
Lead team of field canvassers to generate sales leads and grow brand presence.
6d ago
Intermediate (4-7 years), Expert & Leadership (13+ years), Experienced (8-12 years)
Full Time
Wilmington, MA
Field
Company Size
3,500 Employees
Service Specialisms
Gutter Protection
Water Solutions
Stairlifts
Garage Flooring
Bath & Bathroom Remodeling
Sector Specialisms
Gutter Protection
Bathroom Safety Upgrades
Stairlifts
Cabinet Refacing
Decking
Window Replacement
Door Replacement
Water Solutions
Role
What you would be doing
lead tracking
territory management
canvassing marketing
permit management
route planning
team recruiting
  • Track and report canvassing lead generation metrics to evaluate performance and ROI of territory.
  • Manage a multi-team territory to generate customer lead generation.
  • Drive canvassing-based marketing initiatives to generate sales leads for sales representative follow up.
  • Manage permit requirements in assigned territories to ensure compliance with local ordinances and regulations.
  • Performs work outside in varying temperatures and climates.
  • Responsible for exceeding sales lead quotas based upon established KPIs.
  • Identify, schedule, and plan route calendar (including evenings and weekends) for team of Field Canvassers in assigned territory.
  • Work closely with the Field Canvassing Manager to collaborate with the local Operations and Installation Mangers to grow brand presence within the local market.
  • Recruit, hire, train, and develop a team of Field Canvassers and create accountability through established marketing goals and KPIs.
What you bring
field canvassing
management
lead generation
customer service
high school
communication
  • Experience recruiting, onboarding, and training marketing, canvassing, and/or event staff.
  • 2+ years of management experience in field canvassing for direct-to-consumer industry.
  • Detail-oriented and can focus on task at hand by finding the most efficient and effective pathway to completion.
  • Knowledge of current best practices and new strategies for canvassing and direct to consumer field marketing.
  • High school diploma or equivalent.
  • Home improvement knowledge and/or experience.
  • Ability to work evenings and/or weekends.
  • Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders articulately.
  • Ability to work outside in varying climates.
  • Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “win every day” mentality.
  • Previous door-to-door canvassing experience.
  • Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
  • Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors in work, solve complex problems, and engage in reflection.
  • Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball.”
  • Sedentary work. Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body.
  • Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first.
  • Local travel required.
  • Experience in lead generation, experiential marketing, and/or field canvassing.
  • Experience in customer service and/or sales.
Benefits
Information not given or found
Training + Development
Information not given or found
Company
Overview
2005 Founded
Year Established
The company was established in 2005, marking the beginning of its journey to become a leader in home improvement.
  • offering industry-leading products
  • With a focus on gutter protection, windows, and energy-efficient solutions, serves homeowners across the U.S.
  • specializes in creating products that enhance homes and protect them from weather-related damage
  • Typical projects involve installing seamless gutters, leaf guards, and energy-efficient windows, with an emphasis on long-lasting solutions
  • has expanded rapidly, growing from a small startup to a nationally recognized name in the home improvement industry
  • committed to making homeownership easier by providing innovative solutions backed by excellent customer service
Culture + Values
  • “Today Not Tomorrow” mantra—empowering employees to get things done in the here and now
  • Growth Through Unity—valuing, recognizing, and challenging teammates in their career growth and development
  • We aim to hire highly motivated people, and we give them the tools to carve their own path
  • Culture reigns at the heart of Leaf Home—people matter most
  • Seamlessly adapt culture in hybrid and remote environments
Environment + Sustainability
50% reduction
Cardboard Packaging Use
Reduced cardboard packaging used in shipping products by half.
20% Fewer Freight Miles
Freight Emissions
Reduced freight miles traveled, contributing to lower emissions.
  • Implementing education, recycling, reuse initiatives, and material alternatives to reduce solid waste
  • Pledged reduction of GHG emissions—measuring Scope 1 and 2 emissions with third‑party engagement (started in 2022)
Inclusion & Diversity
87% in 2021
Employee Satisfaction
Employees reported positive workplace satisfaction, validated by external certification.
80% in 2022
Employee Satisfaction
A continuing trend of high employee satisfaction, recognized externally.
92% in 2022
Employee Welcome Rate
Employees felt a strong sense of belonging and inclusion upon joining the company.
  • Established a DEI Committee to sponsor events and educational opportunities for universal belonging
  • Launched Veterans Network—partnering in veteran recruitment and supporting transitioning service members
  • Formed Women’s Committee to support career development and representation of women
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