Marketing & Business Development Executive

Company logo
Ikio Led Lighting
Leader in vertically integrated LED lighting manufacturing and innovation for sustainable, efficient solutions.
Drive brand awareness, digital marketing, and client outreach for LED lighting firm.
4 days ago ago
Intermediate (4-7 years), Junior (1-3 years)
Full Time
Noida, Uttar Pradesh, India
Office Full-Time
Company Size
10 Employees
Service Specialisms
Turnkey smart building solutions
Energy audits
Customized lighting design
Installation
Post‑project assistance
Photometric analysis
Manufacturing
Energy-efficient lighting
Sector Specialisms
Industrial
Commercial
Residential
Hazardous Environments
Infrastructure
Role
What you would be doing
cold calling
outreach emails
digital marketing
brand awareness
collateral creation
campaign reporting

The Marketing & Business Development Executive will be responsible for building brand awareness, executing marketing strategies, and managing digital presence, while also driving direct outreach through personalized emails, cold calls, and client meeting setups.

  • Conduct cold calling and follow-ups to set up meetings and presentations.
  • Create and send personalized outreach emails (beyond bulk campaigns) to prospective clients.
  • Manage digital marketing activities, including social media posting, content creation, and campaign planning.
  • Develop and execute brand awareness strategies.
  • Develop marketing collaterals (brochures, presentations, digital creatives, and videos).
  • Schedule, coordinate, and confirm client meetings with leadership.
  • Track and report campaign performance, lead progress, and client interactions.
  • Research new business opportunities and maintain updated client databases.
  • Collaborate with leadership on brand strategy, creatives, and campaign development.
What you bring
crm
digital marketing
bachelor's degree
3-5 years
brand building
client-facing

This position requires a dynamic professional with strong communication skills, client-facing experience, and a background in marketing and business development. Working directly with leadership, this role will help grow the brand’s presence, acquire new clients, and strengthen customer relationships.

  • Excellent verbal and written communication skills (must be client-facing).
  • Familiarity with CRM systems and prospecting tools is an advantage.
  • Proven track record in brand-building, outreach campaigns, and meeting setups.
  • Bachelor’s degree or Diploma in Marketing, Communications, Business, or related fields.
  • Proficiency in digital marketing and social media management.
  • Strong organizational and multitasking ability.
  • 3–5 years of experience in marketing, business development, or client engagement.
  • Prior experience in design, architecture, or interiors industry is strongly preferred.
  • Strong ability to handle calls, personalized emails, and client interactions confidently.
Benefits
Information not given or found
Training + Development
Information not given or found
Company
Overview
1987
Year Established
The company was founded on decades of manufacturing expertise, tracing back to 1987.
10 million
Annual Fixture Production
The company has the capacity to produce over 10 million fixtures annually, ensuring high-quality output.
5–20 years
Product Warranties
IKIO products come with extended 5–20-year warranties, reflecting confidence in their durability and performance.
2022
US Expansion
The company expanded with a U.S. manufacturing and warehouse facility in Batesville, IN, in 2022.
  • Known for six to seven ISO/OHSAS‑certified plants and a vertically integrated approach with <1% rejection rates.
  • Specializes in commercial, industrial, hazardous‑location, and retail lighting systems.
  • Supports complex projects for global brands, K‑12 schools, and hospitality spaces.
  • Offers energy audits, bespoke retail‑store lighting designs, turnkey installations, and long‑term performance support.
  • An unusual fact: it has engineered its own patented retrofit troffer (Marvela) to simplify upgrades in legacy retail spaces.
Culture + Values
  • Innovating the Future of LED Lighting Solutions
  • Vertically Integrated Manufacturing Setup to deliver maximum value
  • Highly Certified Products with no‑compromise quality control
  • Relentless innovation ensuring high efficiency and faster paybacks
  • Research & Design conducted in the USA
  • Commitment to durability, reliability and long‑life products
Environment + Sustainability
20–30% Reduction
Global Carbon Footprint
Aims to reduce the global carbon footprint through innovative solutions and sustainable practices.
10 Million Fixtures
Annual Production Capacity
Operates 7 sustainable manufacturing facilities with a 99.32% success rate in production.
80% Energy Savings
LED Product Efficiency
LED products consume significantly less energy compared to traditional lighting solutions, contributing to long-term energy savings.
3.46 Million kWh
Energy Savings in 2024
Verified energy savings from the 2024 TRC retrofit project, showcasing commitment to energy efficiency.
  • Achieve carbon neutrality (net-zero) by 2030
  • Products emit no mercury, sulfur, UV or IR radiation
  • Waste policy: reuse‑reduce‑recycle, diverting major waste from incineration and landfill
  • Install water recycling and storm‑water systems in manufacturing facilities
  • In‑house bulb crushing and recycling via TerraCycle with certification
  • LED products last up to 25× longer than conventional lamps
Inclusion & Diversity
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