Campaign Manager

Description

• Work closely with regional and global stakeholders to maintain message consistency, creative alignment and operational standards across all markets.
• Act as a subject-matter expert for campaign best practice, mentoring and guiding other marketing team members to raise the overall capability within the region.
• Translate GTM priorities from Product, Brand and Sales into integrated campaign plans, driving clarity, accountability and execution across all teams involved.
• Direct creative and content development with internal teams, agencies, and third-party producers, ensuring messaging resonates across diverse European markets.
• Define and set measurable campaign goals that directly ladder to pipeline creation, opportunity influence, and revenue growth across multiple market segments and countries.
• Measure and optimise campaign performance across channels using advanced analytics tools (Tableau, Adobe Analytics, Demandbase), taking ownership of reporting and insight generation to inform future strategy.
• Own the end-to-end integrated campaign strategy for Europe, from audience insight and positioning through to execution, measurement, and optimisation, ensuring all programmes align to regional and global business priorities.
• Collaborate with the marketing team to plan and control multi-channel budgets across digital, ABM, events, and third-party partnerships, making strategic allocation decisions to maximise ROI and pipeline impact.
• Work with internal and external creative and web production teams to create campaign assets
• Design and direct email marketing and lead nurturing campaigns, ensuring they align with the broader strategic objectives.
• Lead cross-functional campaign planning within a matrix organisation, influencing senior stakeholders in Sales, Product Marketing, Partner teams, and the Global Integrated Marketing team to secure alignment and resources.
• Assess and select new channels, partners, and innovations to keep campaigns competitive and differentiated, proactively identifying opportunities for expansion and growth.

Requirements

• 5+ years of experience of SaaS/B2B/high-tech marketing experience
• Strong communication and collaboration skills across various mediums
• Proven experience delivering campaigns in a complex, matrixed environment—ideally across global or multi-regional teams with multiple stakeholders.
• Bachelor’s degree is preferred or equivalent work experience
• Demonstrated ability to lead and work in teams and with agencies
• Familiarity with Salesforce, marketing automation tools (Marketo), engagement tools (Demandbase or 6Sense), tracking and analytics tools (Tableau, Google Analytics, Adobe Analytics) to assess campaign effectiveness and project management tools (Workfront)
• Proficiency in an additional European language, like French or Spanish, would be an asset, though not a requirement.
• Exceptional attention to detail, ensuring accuracy and quality in every aspect of campaign planning and delivery
• A strategic thinker who can connect long-term business goals to impactful campaign execution
• Knowledge of the B2B purchase process and how to identify opportunities to create demand and accelerate opportunities
• Proven success creating and executing integrated marketing campaigns using tactics that include web, direct mail, webinars, digital advertising, PPC, content, media, and social media.
• Able to work independently and take ownership of priorities, while seeking guidance from the Director where needed
• Critical thinker, extremely hands-on, and highly organised

Benefits

Training + Development

Interview process

Visa Sponsorship

Security clearance