Senior Marketing Data Analyst
Homeserve Usa
Manage data for multichannel marketing campaigns, produce reports and ensure data quality.
11 days ago ago
$98,683 - $131,578
Intermediate (4-7 years), Expert & Leadership (13+ years), Experienced (8-12 years), Junior (1-3 years)
Full Time
Norwalk, CT
Office Full-Time
Company Size
1,605 Employees
Service Specialisms
Home Repair Services
Plumbing Services
HVAC Services
Electrical Services
Appliance Repair Services
Water Restoration Services
Pest Control Services
Sewer Line Services
Sector Specialisms
Residential
Utilities
Water
Natural Gas
Home Emergency Repairs
Home Warranty
Home Repair Plans
Role
What you would be doing
sas programming
database development
data automation
campaign reporting
data cleansing
vendor management
- Writing complex SAS/SQL procedures, functions, scripts and queries as well as creating and implementing customized databases for various business needs.
- Managing HomeServe’s outsourced data processing vendor Direct Options.
- Seeking and implementing ways to automate the production of data and counts for campaign activity.
- Responding to ad-hoc analysis and reporting requests to provide insight into HomeServe USA's marketing effectiveness.
- Supporting the digital marketing team with production of audience lists for email marketing campaigns.
- Managing mailing return files and their upload to the Prospect Database and transmission to Exela, to aid enrollment processing.
- Timely and accurate production of counts and data files for acquisition, cross-sell and retention campaigns using SAS programming.
- Supporting the responses to customer and partner complaints about data use through data mining and investigations.
- Producing regular marketing campaign response reporting to provide timely insight into HomeServe's marketing effectiveness and making recommendations for improvements/opportunities.
- Producing data matrices in collaboration with the strategy and campaign management teams.
- Cleansing and standardizing partner files for use in marketing campaigns using specialized data cleansing software (SAS DataFlux)
- Managing all data work with due skill, care and diligence, including effective quality controls and risk management/mitigation.
What you bring
tableau
sas/sql
excel
large databases
bachelor's
4+ years
- Four year’s work experience in a commercially data driven/analysis role
- Experience working with and maintaining large databases
- Attention to detail and accuracy
- Highly numerate and analytical
- Strong troubleshooting skills
- Bachelor’s degree (mathematics/statistics/economics/computing or other numerical-based degree) or five years relevant work experience
- Proficiency in data visualization tools, ideally Tableau (ideally 2 years+ in a commercial environment) is a plus
- Extensive SAS/SQL or other programming language experience (ideally 3 years+ in a commercial environment)
- Strong written communication skills
- Direct Marketing data processing experience
- Strong Microsoft Excel ability
Information not given or found
Training + DevelopmentInformation not given or found
Interview process
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Visa SponsorshipInformation not given or found
Security clearanceInformation not given or found
Company
Overview
1.2K Providers
Partnerships with Providers
Rapidly grew through partnerships with over 1,200 municipal and utility providers.
$2B Savings
Annual Cost Savings
Achieved over $2 billion in covered repair cost savings for customers across North America.
$100M Upgrades
Annual Energy‑Efficiency Installations
Expanding into HVAC installations and energy‑efficiency upgrades, installing over $100 million in upgrades in a year.
Every 34 Seconds
Repair Installations
Installs a professional repair or upgrade every ~34 seconds through its nationwide contractor network.
- Founded in 2003 as a solution to streamline emergency home repairs by offering vetted professionals via 24/7 hotlines.
- Handles hundreds of thousands of repair jobs annually—from sewers and gas lines to electrical, plumbing, HVAC and EV chargers.
- Backed by its UK‑founded parent and recently acquired by Brookfield, the company blends scale with local service.
- Unique in offering integrated plans—from interior plumbing to exterior lines and EV charger setups under one roof.
- Customers are prioritized in every action.
- Operations are conducted with integrity and honesty.
- A culture of respect, transparency, and collaboration is fostered.
- Change is embraced, and continuous improvement is sought.
- Teamwork, accountability, and results are valued.
- The wellbeing of employees and the communities served is cared for.
2050
Net Zero Goal
Aiming to achieve net zero emissions by 2050.
- Committed to reducing its environmental impact and promoting sustainability across its operations.
- Investing in energy-efficient technologies and solutions for its service offerings.
- Focusing on reducing waste and increasing recycling across its business activities.
- Actively seeking to partner with vendors and stakeholders who share its sustainability goals.
- Creates an inclusive work environment where all employees can thrive.
- Has clear goals to increase gender diversity in leadership positions.
- Provides ongoing training on unconscious bias, leadership, and cultural competency.
- Tracks and reports on diversity metrics to ensure accountability.
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