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Area Director, Marketing & Business Development-IV
Simon Property Group
Drive revenue by marketing and selling mall property and media assets.
5d ago
$87,659 - $164,405
Intermediate (4-7 years), Experienced (8-12 years)
Full Time
Langhorne, PA
Onsite
Company Size
3,000 Employees
Service Specialisms
Specialty leasing
Pop‑ups
Kiosks
In‑line leasing
Turnkey operations
Store design & development
Rapid store development
Logistics & fulfillment
Sector Specialisms
Retail Leasing
Property Management
Marketing and Promotions
Amenities and Customer Services
Digital Initiatives
Sustainability Efforts
Retail
Commercial Real Estate
Role
What you would be doing
marketing plan
retailer strategy
media relations
revenue generation
visual merchandising
budget forecast
- Develop and execute an annual marketing plan which strategically utilizes all platform programs, supports the corporate marketing objectives and positively impacts the center’s core financial objectives EBIDTA, SBV income, leasing, sales, overage rent, traffic, and market share
- Responsible for developing and implementing retailer intensification strategies. Promotes platform program opportunities to retailers securing retailer offers to enhance programming
- Maintain effective media relations by fielding media calls and preparing responses
- Identify, create, and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the financial sales goals of each property
- Coordinate all shopping centers visual merchandising, signage and advertising programs
- Creates annual marketing budget based on retailer dues, allocating mandatory expenses, discretionary expenses and media expenses as appropriate to support platform programming, Simon initiatives and brand messaging in order to achieve center objectives. Responsible for monthly forecasting and maximizing marketing dollars by analyzing ROI
What you bring
ba/bs
computer skills
strategic thinking
team building
retail knowledge
4-6 years
- Ability to think strategically
- Superior computer skills combined with the ability to effectively communicate verbally, visually, and in writing are essential to success
- BA or BS degree with emphasis in sales, marketing, or business
- Flawlessly executes all national and/or regional SBV programs and initiatives at the field level
- Strong team building and coaching skills
- Strong organization and coordination skills
- Excellent interpersonal, communication, selling, and negotiation skills with the ability to use tact and diplomacy when interacting with others
- Ability to handle multiple projects simultaneously
- Knowledge of retail management, marketing and advertising and working knowledge of the media industry
- 4-6 years previous experience in sales, sponsorship, strategic marketing, event management, and budgeting
- Some overnight travel required
- Flexibility to work varied schedules including weekends and evenings
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Interview process
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Company
Overview
Born in 1993
Year of Founding
The company was formed through the merger of two prominent firms in 1993.
250 Properties
Real Estate Portfolio
The company owns and manages a diverse portfolio of nearly 250 properties across multiple regions.
200M sq ft
Managed Space
Over 200 million square feet of commercial space is under the company's management.
S&P 100 Rank
Market Position
As an S&P 100 constituent, the company is recognized as a leading real estate investment trust.
- Its portfolio spans regional malls, Premium Outlets, The Mills and international joint‑ventures across North America, Europe and Asia.
- Typical projects include high‑end mall redevelopments, outlet expansions and mixed‑use transformations integrating retail, dining and entertainment.
- The company led bold acquisitions—like Taubman, J.C. Penney and Forever 21—reshaping the retail landscape and rescuing distressed brands.
- Specialises in experiential retail, blending shopping with food halls, theaters, EV charging stations and digital amenities.
- Notably, its international joint ventures power premium outlet centers in Japan, South Korea and Europe, showcasing global reach.
- Acting with integrity and fairness.
- Committed to operational excellence.
- Valuing collaboration and teamwork.
- Fostering a culture of innovation and creativity.
- Respecting and valuing diversity of thought and experience.
- Dedicated to delivering outstanding customer service.
- Holding themselves accountable for results.
By 2030
Net Zero Carbon Emissions Goal
Committed to achieving net zero carbon emissions across operations.
25%
Energy Consumption Reduced
Achieved a 25% reduction in energy consumption since 2015.
75%
Energy-Efficient Lighting
Over 75% of properties use energy-efficient lighting systems.
90%
Water Conservation Practices
Integrated water conservation in over 90% of properties.
- Committed to LEED certification for new developments and major renovations.
- Aiming for zero waste at more than 50% of properties.
41% Leadership Roles
Women in Leadership
Women hold 41% of senior leadership positions across the organization.
2025 Diversity Goals
Diversity Milestones
Aiming to increase representation of women and minorities in executive roles by 2025.
30% Board Representation
Gender Diversity
Women hold 30% of seats on the Board of Directors.
- The company regularly measures and reports diversity metrics across all levels of the organization.
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