Own and scale go-to-market channels: Lead multi-channel demand generation across our portfolio (Mill Market, Carbon Smart Wood™, and Mass Timber). Manage end-to-end execution—from campaign planning to iteration—across paid media, social, email, SEO, partnerships, and events, focusing on delivering qualified pipeline and measurable ROI.
Design ABM programs: Build and execute targeted ABM campaigns for high-value B2B prospects in architecture, construction, and sustainability-forward organizations. Tailor outreach and creative to drive engagement across key decision-makers.
Operationalize and scale with marketing tech: Maximize the impact of our marketing tech stack. You know how to get the most out of HubSpot, automation tools, and analytics platforms—and you're excited about building scalable systems that drive efficiency and insight.
Test, learn, repeat: Run structured experiments across messaging, channels, and audiences—and use what you learn to drive smarter, faster growth.
Partner with sales: Create enablement tools and lead processes that boost conversion and shorten deal cycles.
Requirements
hubspot
google analytics
5‑7 years
storytelling
builder
data‑driven
Mission-driven: You care deeply about building a more sustainable, circular economy. Whether or not you've worked in climate tech before, you bring a builder's mindset and a desire to make a meaningful impact through your work.
Where: San Francisco, CA - Hybrid in office 3x/week
Builder mentality: You thrive in ambiguity and know how to scale from zero to one—and beyond. You've launched demand gen campaigns, implemented nurture sequences, and helped build go-to-market systems from scratch. You don't need a big team to make big things happen.
You bring 5–7 years of experience in marketing roles across B2B industries—ideally in sustainability, supply chain, construction tech, or climate tech. You've thrived in startup or high-growth environments, know how to build from scratch, and aren't afraid of ambiguity. You have a strong track record of launching campaigns that drive measurable results—from pipeline generation to lead conversion to revenue impact.
Storyteller: You can translate complex sustainability and supply chain topics into sharp, compelling narratives. You've owned content calendars, crafted persona-driven messaging, and delivered content across web, email, social, and events that converts.
You're fluent in modern marketing and operations tools like HubSpot, Google Analytics, ClickUp, Notion, Figma, Canva, and Retool.
Analytical and results-focused: You care about what actually drives growth. You're fluent in the language of performance—whether that's building dashboards, tracking conversion, or refining lead scoring. You focus on measurable impact and make decisions grounded in data, not gut feelings.
Benefits
Unlimited PTO and flexible schedule
401k matching
Work with an incredibly smart, diverse, climate mission-driven team
Equity options package
Salary Range: $115,000 - $145,000 commensurate with experience. This role may also incorporate a performance-based bonus
Volunteer tree planting days
Comprehensive medical, dental & vision insurance
Training + Development
Information not given or found
Interview process
Information not given or found
Visa Sponsorship
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Security clearance
Information not given or found
Company
Overview
Founded with a mission to combat climate change through carbon removal and sustainability.
Combines cutting-edge technology with scientific expertise to deliver impactful environmental solutions.
Specializes in carbon capture and offset solutions, contributing to global emission reduction efforts.
Works with a variety of industries to create practical, scalable solutions for reducing environmental footprints.
Notable for their focus on forest-based carbon projects, which provide both environmental and community benefits.
Engages in high-impact, data-driven projects aimed at improving the health of the planet and its ecosystems.
Culture + Values
People First
Extreme Ownership
Unequivocally Good
Exceptional Execution
Environment + Sustainability
15% Profits
Urban Forest Stewardship
Allocates 15% of its profits towards urban forest stewardship and tree-planting initiatives to enhance local ecosystems and promote sustainability.
3.4M Board-Feet
Wood Rescued from Waste
Rescued 3.4 million board-feet of wood from waste streams, contributing to a significant carbon-negative impact by reducing waste and promoting recycling.
10,000 Tons CO₂e
Carbon Sequestration
Sequestered over 10,000 tons of CO₂e through platform operations, demonstrating a strong commitment to reducing carbon emissions and combating climate change.
1.5 Gigatonnes
Global CO₂e Reduction Target
Aiming to reduce up to 1.5 gigatonnes of CO₂e annually by scaling urban forest waste upcycling globally, showcasing a ambitious goal to combat climate change.
Net‑negative Carbon Smart Wood™ material that sequesters carbon and emits seven times less CO₂ than wood‑plastic composites
Moved over 8 million board‑feet of wood through platform operations
Built national network of 350+ tree‑care services, sawmills, trucking companies to create local, sustainable supply chains
Series A funding ($18.5 M) to scale AI‑based supply‑chain tech, cross‑laminated timber and reduce concrete/steel reliance (announced Feb 26, 2025)
Traece® platform ensures full supply‑chain transparency and traceability enabling real‑time carbon impact tracking
Certifications: 1% For the Planet, Declare Label, Sustainable Furnishings Council, Good Future Design Alliance
Inclusion & Diversity
Built inclusive organization reflecting gender, race, ethnicity, age, sexual orientation, religion, veteran status, disability
Actively promote diversity internally through hiring and externally via partnerships and business decisions
Team includes tree nerds, runners, technologists, artists, woodworkers, foodies—diversity of backgrounds acknowledged
Flexible schedule and unlimited PTO supporting work‑life balance for all employees
Comprehensive benefits (equity options, 401k matching, medical/dental/vision) available to all staff