Sika develops and supplies specialty chemicals for construction and industrial applications.
Drive digital transformation and continuous improvement through automation, innovation, pilots, and adoption of new tools and methodologies.
Set and manage annual Digital Sourced Revenue targets, supported by regional dashboards tracking leads, pipeline, velocity, and revenue contribution.
This role will help Sika America’s DX team enhance and elevate the existing digital revenue pipeline—already implemented across the region—ensuring its expansion, adoption, and continuous improvement across the region Americas. At the same time, the role is responsible for building the CX governance model for the region, defining the standards, KPIs, and methodologies that will shape how Sika serves and retains customers in a digital-first world.
Lead multiple cross-functional, high-impact initiatives, translating regional insights into actionable plans with measurable business outcomes.
Ensure unified, high-quality operation of digital tools (e.g., Salesforce, Pardot/MCAE) with standardized data, rules, and performance measurement.
Establish and standardize the Customer Experience (CX) framework across the Americas, including KPIs such as NPS, CSAT, CES, response time, and resolution metrics.
Integrate CX insights with digital revenue and service processes to enhance customer satisfaction and reduce friction across the full customer journey.
Own and scale the digital revenue channel in the Americas, accountable for adoption, results, process consistency, and cross-country coordination.
Optimize and expand the digital revenue pipeline to improve conversion rates, revenue impact, and regional scalability.
The Digital Revenue & Customer Experience Manager – Americas is a hands-on, managerial role responsible for defining, scaling, and governing Sika’s emerging digital revenue channel across the Americas Region reporting to the Digital Experience Director Americas together we will work on Sika’s digital transformation.
Lead and develop the Digital Sales & Revenue (DSR) and U.S. Customer Experience teams across North America and Latin America, ensuring regional alignment and performance.
Design and govern the end-to-end digital revenue workflow, from lead capture and qualification through routing, follow-up, and sales handover.
Effective cross-functional leader, collaborating closely with Sales, Marketing, Customer Service, and IT.
B2B digital or distribution models, and familiarity with global Group Marketing structures, helpful.
Ability to design, govern, and scale complex operational processes across multiple markets.
Advanced analytical skills in pipeline performance, conversion metrics, revenue attribution, and SLA governance.
Deep understanding of digital lead lifecycles, qualification frameworks, scoring models, and routing logic.
Bachelor’s degree in Marketing, Business, Strategy, or a related field, with 5+ years of experience in digital revenue, lead management, CX, or commercial operations (preferably B2B/industrial).
Strategic, adaptable, and self-driven leader with strong communication skills and the ability to influence without authority.
Proven experience leading regional or multi-country teams in complex business environments.
Solid knowledge of CX methodologies and metrics (NPS, CSAT, CES), including building dashboards and scorecards.
Spanish fluency a plus
Strong hands-on expertise with Salesforce (lead/opportunity workflows, reporting, dashboards) and Pardot/MCAE.