Social Media & Student Engagement Coordinator

Description

• Engage directly with students on campus — run fun, interactive events, collect feedback, and highlight authentic moments.
• Capture and edit short- and long-form videos showcasing dining hall experiences, food features, and special events.
• Design and publish graphics, flyers, and menus (both digital and printed) using Canva.
• Manage multiple social media platforms (Instagram, Facebook, TikTok, Snapchat, etc.) for UPEI dining accounts.
• Track insights and analytics to understand what’s working and adjust content strategies accordingly.
• Create daily content — posts, stories, reels, carousels, highlights, and more.
• Collaborate with culinary teams to create visually stunning food content.

Requirements

• Strong experience in social media management and content creation — you know how to tell a story through visuals.
• Confident in photo and video capture/editing — quality is your priority.
• Personable, outgoing, and able to build rapport with students and staff alike.
• Approximately 80% on-site, 20% off-site (editing, scheduling, analytics).
• Comfortable in front of the camera (bonus points!).
• Passionate about food and hospitality — previous experience in food service or hospitality is a strong asset.
• Examples of previous content work (social posts, videos, photography, or Canva graphics).
• Skilled in Canva for digital and print design (non-negotiable).
• Organized and self-motivated — you can manage your time and work independently.
• Familiar with social media insights and analytics and how to pivot content based on data.

Benefits

• Flexible scheduling to accommodate student timetables.

Training + Development

Interview process

Visa Sponsorship

Security clearance