Participate in go-to-market planning, helping to coordinate product launches and other key marketing initiatives.
Monitor and understand the competitive landscape to help the team identify opportunities.
Craft engaging audience-specific content, including case studies, solution briefs, web content, presentations, data sheets, messaging documents, pitch decks, blogs, and white papers that can be utilized regionally.
Help gather and analyze market and customer insights to inform messaging and campaign strategies.
Collaborate with product managers and other cross-functional teams to understand product capabilities and translate them into customer-facing language.
Define the go-to-market plays working closely with product, sales, and marketing counterparts to define the target audiences, personas, and messaging required to reach them effectively.
Requirements
communication
product marketing
5+ years
cross-functional
construction
market research
Strong communication and writing skills, with the ability to translate technical concepts into clear, customer-friendly language.
Own product positioning, messaging and value propositions based on customer challenges that differentiate Procore in the marketplace.
Comfortable working cross-functionally with product, marketing, and sales teams.
5+ years of experience in product marketing, content marketing, or related marketing roles in a B2B tech company.
Experience or interest in the construction industry is a plus.
Understand market trends, customer requirements, usage, and buying behavior, and the partner ecosystem to better identify market opportunities and customer demand for the Procore platform.
Curious and detail-oriented, with a passion for learning about products, technology, and customer needs.
Benefits
Information not given or found
Training + Development
Information not given or found
Interview process
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Visa Sponsorship
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Security clearance
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Company
Overview
Founded 2003
Year Founded
The company was established with the goal of simplifying construction project management through innovative software solutions.
Largest Construction Tech Company
Global Ranking
Procore stands among the largest private companies in the construction technology sector worldwide.
The company developed a cloud-based software platform designed to streamline collaboration between stakeholders in the construction industry.
Procore’s platform includes tools for project planning, financial management, quality and safety, and field communication.
The platform’s real-time data updates and mobile accessibility are essential for keeping projects on track, improving efficiency, and reducing costs.
Notable clients include large construction firms and contractors that manage complex and multi-million dollar projects.
Procore continues to innovate in the construction tech space, regularly releasing new features and integrations to enhance project management and workflows.
Culture + Values
They champion each other.
They build what they believe in.
They do the right thing.
They take ownership.
They focus on outcomes.
They believe in the power of people.
Environment + Sustainability
2030 Target
Net Zero Emissions
Committed to achieving net zero emissions by 2030.
100% Renewable Energy
Data Centers Powered
Transitioned to 100% renewable energy for its data centers.
Actively tracks and works to reduce emissions through energy-efficient data centers, green initiatives, and sustainable office practices.
Encourages a sustainable work culture through the integration of green building and energy management tools.
Inclusion & Diversity
By 2025
Gender Parity Target
The company aims to achieve gender parity across all levels of leadership.
30%
Women Globally
Women make up 30% of the workforce, with efforts to increase representation in technical roles.
Committed to building a diverse and inclusive workforce.
Actively measures and reports on diversity in hiring, including gender and ethnicity, and implements programs to support underrepresented groups.