Ecommerce Specialist

Description

Working closely with teams across Creative, Colour Consultancy, CX, Retail, Trade, and Marketing, the Ecommerce Executive helps ensure Farrow & Ball’s digital presence reflects the brand’s commitment to quality, design, and thoughtful detail.

As an Ecommerce Executive you will be responsible for maintaining our ecommerce platform, optimising on-site content, and supporting commercial performance across paint, wallpaper, and accessories.

• Support the rollout of new site features, product launches, promotions, and seasonal campaigns.
• Assist in testing website improvements, checkout enhancements, and user flows.
• Coordinate with developers or platform partners to help troubleshoot bugs or implement enhancements.
• Produce regular and ad-hoc performance reports covering KPIs such as traffic, conversion, AOV, revenue, and customer behaviour.
• Upload and manage product information, including descriptions, imagery, attributes, and SEO optimisations.
• Support the planning and execution of promotional activity, ensuring accurate setup and smooth customer experience.
• Monitor daily site performance, traffic, sales, and key trading metrics, reporting findings to senior stakeholders.
• Maintain and update website content, product listings, landing pages, and assets to ensure accuracy, consistency, and brand alignment.
• Help maintain optimised category structures and product merchandising to improve discoverability and conversion.
• Support the creation of digital assets by briefing creative teams and ensuring accurate implementation.
• Use insights to suggest improvements to site content, merchandising, and functionality.
• Conduct regular site audits to ensure functionality, accuracy, and consistency across desktop and mobile.
• Collaborate with Customer Service to resolve ecommerce-related issues and identify recurring problems.
• Work closely with Marketing, CRM, Creative, Logistics, and Product teams to support integrated campaigns and product launches.

Requirements

• Excellent attention to detail and organisation skills.
• Comfortable working with web analytics tools such as Google Analytics, Looker, or equivalent.
• Experience in retail, lifestyle, interiors, or D2C brands.
• Ability to manage multiple tasks and deadlines in a fast-paced environment.
• Familiarity with HTML/CSS is an advantage.
• Experience working in an ecommerce or digital marketing role.
• Strong communication and stakeholder management skills.
• Exposure or some understanding of UX/UI best practices and conversion rate optimisation would be desirable.
• Strong understanding of ecommerce platforms (e.g., Shopify, Magento, Salesforce Commerce Cloud, etc.).
• Basic understanding of SEO principles and digital merchandising.

Benefits

We welcome applications from everyone who wants to work with us, and particularly encourage people from diverse backgrounds to get in touch. We’re more than happy to offer reasonable adjustments or additional support during your application process, so simply let us know how we can help.

• Group Pension Scheme, matched by F&B
• Access to our retail discounts platform
• 25 days’ annual leave (increasing with length of service) plus bank holidays
• Season Ticket Loans for travel
• Generous staff discount on F&B products
• Health Cash Plan
• Enhanced Maternity and Paternity pay
• Cycle to Work scheme
• Employee Assistance Programme with 24/7 support
• Company Sick Pay
• Life Assurance
• Annual salary reviews, based on individual performance

Training + Development

Interview process

Visa Sponsorship

Security clearance