Adani Enterprises Limited
A diversified conglomerate engaged in sectors like energy, infrastructure, and resources.
Develop and execute branding and digital marketing strategies for ASE
23 days ago
Intermediate (4-7 years), Experienced (8-12 years), Expert & Leadership (13+ years)
Full Time
Ahmedabad, Gujarat, India
Hybrid
Company Size
100,000 Employees
Service Specialisms
Construction services
Project Management
Consulting
Engineering
Property Development
Design
Technical Services
Turnkey
Sector Specialisms
Energy
Utilities
Transportation
Logistics
Airports
Roads
Water Management
Data Centers
Role
Description
brand strategy
design collateral
market analysis
performance reporting
agency management
digital marketing
- Champion the ASE brand internally, ensuring employees understand and embody the brand values
- Oversee the design and production of marketing collateral, ensuring adherence to brand guidelines across all platforms, mediums, touchpoints
- Collaborate with cross-functional teams to ensure brand consistency and alignment with business & brand objectives
- Monitor market trends and conduct competitive analysis to identify opportunities for brand enhancement
- Analyze brand performance metrics and provide regular reports
- Manage external agencies and partners
- Develop and execute platform agnostic branding strategies to promote ASE and its various offerings and initiatives (internal & external)
- Stay updated with industry’s best practices and emerging trends in brand management
- Drive end-to-end digital marketing strategy
Requirements
digital marketing
market research
agency management
7-10 yrs
mba
integrated campaigns
- Skilled in making presentations, reports, etc.
- Expertise in utilizing digital marketing tools and platforms for brand promotion
- Professional certification in Brand Management or Marketing Strategy is a plus
- Strong grasp of emerging technologies and innovation ecosystems
- Proficiency in market research and analysis techniques
- Experience in managing external agencies and vendors for branding initiatives
- 7-10 years of hands-on marketing experience across ATL, BTL & Digital channels
- Proven ability to plan & execute integrated marketing campaigns that combine brand thinking (ATL), on-ground (BTL), and digital marketing across owned & earned channels (website, social media, influencers, performance, campaign management, ROI, media, analytics, SEO, automation tools, etc.)
- Digital certifications
- Master’s degree in Business Administration or Marketing/Communications
- Proven experience in managing brand communication requirements across mediums including offline & online
Benefits
Information not given or found
Training + Development
Information not given or found
Interview process
Information not given or found
Visa Sponsorship
Information not given or found
Security clearance
Information not given or found
Company
Overview
1988
Year Established
The company was established in 1988.
- Specializes in energy generation, infrastructure development, and resource management.
- Strong presence in sectors like transport, utilities, and mining, with pivotal projects.
- Notable projects include major ports, airports, and power plants that have transformed global trade routes.
- Focus on renewable energy with significant investments in solar and wind projects.
- Operates through subsidiaries focused on specialized infrastructure and energy solutions.
- Critical part of India's infrastructure and industrial expansion.
Culture + Values
- Committed to conducting business with transparency, honesty, and respect.
- Believes in continuous innovation to create value for stakeholders.
- Committed to creating sustainable solutions that positively impact communities and the environment.
- Pursues excellence through operational efficiency and delivering the highest quality products and services.
- Empowers teams by encouraging initiative, responsibility, and accountability.
Environment + Sustainability
2050
Net Zero Emissions Target
Commitment to achieving Net Zero emissions by reducing greenhouse gas emissions and balancing remaining emissions with carbon removal solutions.
- Investing in renewable energy projects, including solar and wind power.
- Developing sustainable infrastructure with reduced environmental impact.
- Focus on waste reduction, water conservation, and energy efficiency in operations.
- Advancing green technologies and practices in all sectors, including mining, logistics, and infrastructure.
Inclusion & Diversity
- Commitment to gender diversity and equal opportunities across all roles.
- Women hold leadership positions across the organization.
- Employee programs to foster an inclusive workplace culture.
- Focus on building a work environment that supports diverse perspectives and backgrounds.