Lead Generation & CRM: Source leads via trade show lists, Egrabber, and SalesNavigator. Align sales and marketing efforts by optimizing inbound prospect tracking (website, phone, referrals).
Event & Membership Coordination: Organize trade show logistics, speaking opportunities, and travel. Maintain membership and association records.
Advertising & Promotion: Coordinate print, digital, and Google ads. Design and manage promotional materials and branded items.
Performance & Engagement: Track marketing spend and performance. Conduct NPS surveys and manage loyalty gifting programs.
AI Integration: Explore and implement new opportunities to incorporate AI into the marketing strategy.
Multimedia & Collateral: Oversee photography and video production for marketing assets. Create and distribute annual calendars.
Content & Campaigns: Develop company-wide content (blogs, white papers, case studies) and manage email campaigns—design, deploy, and track performance metrics (clicks, opens, bounce rates, conversions).
Social Media & SEO: Create, plan and schedule posts for LinkedIn and Facebook. Optimize website SEO and monitor analytics via Google tools and WordPress.
Requirements
microsoft 365
hubspot
google analytics
bachelor's
project management
b2b marketing
Must be authorized to work in the United States
Versatile background in design, content writing, lead generation, and relationship building.
Bachelor’s in Marketing, Advertising, or related field
Strong project management skills
Demonstrated ability to multitask and manage multiple deadlines.
Excellent communication skills, organizational ability, and attention to detail.
Proficiency with the following programs: Microsoft 365, Canva, HubSpot, Google Analytics, ClickUp, Lumen5
5+ years of leading strategic B2B marketing efforts within a service-based company.
Benefits
Health & Wellness Reimbursement
401k with generous company contribution
Short-Term Disability and Life Insurance Available
Company-Paid BCN Medical, Dental, and Vision Insurance
Career Growth and Advancement
Tuition Reimbursement
Training + Development
Information not given or found
Interview process
Information not given or found
Visa Sponsorship
Information not given or found
Security clearance
Information not given or found
Company
Overview
Founded to provide specialized instrumentation, electrical, and controls services to the utility and industrial sectors.
Focused on delivering high-quality, cost-effective solutions across a wide range of projects.
Works with a variety of industries, including water treatment, energy production, and infrastructure development.
Experienced in handling complex, large-scale projects that require advanced technical expertise.
Renowned for its precision in instrumentation, electrical installations, and system integration services.
Supports both small-scale operations and large national projects, emphasizing reliability and safety.
Committed to maintaining strong relationships with clients by delivering value and excellence.
Culture + Values
Teamwork: We believe in collaboration, communication, and supporting one another to achieve common goals.
Customer Focus: We are committed to providing exceptional service to our customers, exceeding their expectations.
Integrity: We hold ourselves accountable to the highest standards of honesty, ethics, and reliability.
Innovation: We encourage creativity and continuous improvement in everything we do.
Excellence: We strive for excellence in every aspect of our work, delivering the highest quality results.
Safety: We prioritize safety and promote a culture of safety at every level of the organization.
Environment + Sustainability
Net Zero 2040
Carbon Emissions Goal
Commitment to achieving net-zero carbon emissions by 2040.
Energy-efficient systems and practices have been implemented across operations to reduce the environmental footprint.
Efforts are being made to reduce waste and increase recycling across all facilities.
Collaborations with environmentally responsible suppliers and partners are fostering sustainability in the industry.
Inclusion & Diversity
Team UIS has increased its focus on hiring and retaining a diverse workforce, with a particular emphasis on gender equality.
The company offers training on inclusion and unconscious bias to ensure a welcoming environment for all employees.
Team UIS promotes diverse leadership and ensures diverse voices are represented in decision-making processes.