Community Relations Director
Phoenix Senior Living
Drive community-level sales, marketing, and resident referral initiatives for senior living.
8 days ago ago
Expert & Leadership (13+ years), Experienced (8-12 years), Junior (1-3 years)
Full Time
Sandy Springs, GA
Onsite
Company Size
2,600 Employees
Service Specialisms
Senior Living
Healthcare
Assisted Living
Memory Care
Residential Care
Community Engagement
Sector Specialisms
Assisted Living
Independent Living
Memory Care
Role
What you would be doing
sales closing
market research
lead generation
crm management
reporting
budget management
- Completes Marketing Action Plan when required on a timely basis each month
- Personally closes new sales in the community
- Recognizes opportunities to market Phoenix Senior Living communities and acts upon them as appropriate
- Meets monthly with sales team to review sales and marketing activity, quality assurance, and other key marketing issues
- Implements, monitors, and promotes resident referral programs to generate new referrals
- Assures that occupancy and sales productivity goals are consistently met
- Provides customer service by responding to corporate phone, mail, or email inquiries and appropriately communicating to the community(s)\Regional Operations Team
- Conducts bi-annual competitive market research and provide the regional sales team with all data (i.e., including rates, apartment sizes, services, and amenities) necessary to complete an accurate ranking and analysis of designated competitors in the communities’ market.
- Provides detailed and accurate weekly and monthly sales and marketing productivity reports, critical success factors (comparing industry trends), including analysis, to the community Executive Director and/or Phoenix senior operations team
- Assists in completion, production, and roll-out of Standard Operation Procedures
- Conducts professional outreach for lead generation purposes
- Ensures inquiry forms are always available at the front desk
- Works in partnership with corporate Marketing Support to insure new lead generating activity has appropriate marketing support to maximize effectiveness
- Positively influences and impacts sales activities for the community
- Maximizes occupancy and revenue opportunities for the community
- Meets or exceeds standards in sales productivity
- Manages sales and marketing data, audits, training, analysis, and implementation
- Conducts tours with prospective residents and their families
- Ensures qualified leads are entered into the CRM database
- Codes and submits community sales department invoices for processing and payment. Understands and manages the department budget to include labor and the other expenses and its impact on the community’s bottom line.
What you bring
college degree
sales experience
crm
excel
communication
teamwork
- Demonstrated ability to be innovative and creative and have patience, high energy and resourcefulness in problem solving
- College degree preferred, 3-5 years experience in sales and marketing, preferably in senior housing
- Presents self in a positive and professional manner
- Understands competitive opportunities & threats and presents strategic alternatives to combat these to the Executive Director and Regional Sales Team.
- Ability to maintain a high level of confidentiality regarding residents, employees, staff and the community
- Previous experience working with the elderly and/or disabled in a paid or volunteer position is highly desirable
- Excellent communication skills, both verbal and written and the ability to relate in a positive and professional way to a diverse resident and employee population
- Computer proficiency with working knowledge of Windows, Power Point, Excel software
- Ability to be flexible and work in an environment that promotes teamwork and collaboration
- Maintains a thorough working proficiency of Customer Relationship Management (CRM) lead tracking database and keeps all contact records current.
- Demonstrated ability to set priorities, complete assignments in a timely manner while managing multiple duties and responsibilities
Information not given or found
Training + DevelopmentInformation not given or found
Interview process
Information not given or found
Visa SponsorshipInformation not given or found
Security clearanceInformation not given or found
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Company
Overview
25+ years experience
Years of Operation
Over two decades of dedicated service in senior housing and care.
$100M+ revenue
Annual Revenue
Annual revenue exceeds $100 million, reflecting significant operational scale.
50+ communities
Senior Housing Locations
Operates more than 50 senior living communities across the U.S. Southeast.
3,500+ families served
Families Assisted
Has helped over 3,500+ families find senior care solutions nationwide.
- Personalized senior care solutions tailored to individual needs.
- Home-like comforts combined with dining and therapy services.
- Memory care and skilled nursing support life’s changing chapters.
- Signature “Grand Baby Project” uses dementia doll therapy for engagement.
- Family-run and mission-driven, maintaining a suburban footprint.
- Compassionate Care
- Trustworthy Relationships
- Commitment to Excellence
- Teamwork
- Innovation
- Accountability
- Transparency
- Sustainability is integrated into their daily operations and service delivery.
- Commitment to reducing their carbon footprint through energy-efficient systems.
- Focus on energy conservation, waste reduction, and recycling efforts across their communities.
- Inclusive culture with diverse teams across all levels of the organization.
- Commitment to gender equality and creating an environment of equal opportunity.
- Specific gender-related statistics not available on the website.
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