Senior Marketing Manager

Description

• Team Leadership : Over time, build, lead, and manage the marketing team, providing guidance, support, and professional development opportunities.
• Internal Communication : Manage internal communication channels to ensure consistent and effective messaging across Macro
• Brand Representation : Represent the organisation in marketing-related activities, events, and industry associations to enhance brand visibility and reputation.
• Brand Advocacy : Encourage employees to become brand ambassadors and promote Macro's purpose and values.
• Developing Marketing Strategies : Craft comprehensive marketing plans that align with Macros’ goals and objectives.
• Budget Management : Manage marketing budgets and resources to ensure efficient use and achievement of marketing objectives.
• Market Research and Analysis : Conduct market research, competitive analysis, and customer segmentation to identify target audiences and market trends.
• Employee Engagement : Develop and implement strategies to engage employees and foster a positive work environment
• Performance Metrics : Measure the effectiveness of internal marketing campaigns and make data-driven adjustments as needed.
• Content Creation : Create and supervise the production of marketing materials such as websites, brochures, presentations, and advertisements.
• Performance Metrics : Measure and analyse marketing performance metrics to evaluate the campaign effectiveness and optimise efforts.
• Collaboration : Work closely with HR and other departments to align internal marketing initiatives with overall business goals
• Campaign Management : Oversee the execution of marketing campaigns across various channels, including digital, social media, email, events, and traditional media.
• Cross-Functional Collaboration : Work with other departments like business development, centre of excellence, and operations to ensure marketing activities align with business strategies.

Requirements

• Adobe InDesign.
• Strong verbal, written, and organisational skills.
• Experience in market research, sector analysis, and plan execution.
• Expertise in creating and implementing integrated campaign plans.
• A degree-level education, preferably in marketing, digital marketing, or a related field.
• Strong budgeting and planning skills.
• Microsoft Office suite of software.
• A combination of strategic thinking, creativity, leadership and analytical skills.
• An understanding of professional services and/or the FM industry.
• Ability to multi-task.

Benefits

Training + Development

Interview process

Visa Sponsorship

Security clearance