Description
program development
recruitment
partnership sourcing
playbook design
performance analysis
budget management
The Promoter Manager plays a critical role in hiring, training, and coaching marketing associates across territories, focusing on optimizing lead generation for sales staff in the most cost‑effective manner. The manager oversees all promoters within a designated territory, which requires extensive travel and hands‑on field involvement.
- Build the face‑to‑face (F2F) program from scratch, defining strategy, processes, staffing, reporting, and performance standards.
- Recruit, train, and manage field representatives to ensure consistent, brand‑aligned execution.
- Identify market challenges and develop solutions.
- Source and secure high‑value retail and event partnerships (big‑box stores, local retailers, community events, home shows, specialty venues).
- Develop and maintain positive relationships with business leadership, vendors, and customers.
- Design scalable event and retail activation playbooks covering booth standards, messaging, staffing, and customer experience flows.
- Lead, assist, and motivate employees to meet and exceed sales goals.
- Analyze performance data to optimize venues, shift investments, and refine the F2F strategy.
- Submit all paperwork accurately and track activity communication to Retail Operations.
- Manage event and retail budgets, including forecasting, ROI analysis, and vendor negotiations.
Requirements
leadership
data‑driven
tech‑savvy
salesforce
microsoft 365
financial literacy
The role demands the ability to stand for extended periods and occasionally lift up to 50 lb. Work occurs in kiosks, showrooms, and at vendor locations such as Costco and local events, with travel required and variable hours including nights and weekends.
- Minimum 5 years leadership experience in face‑to‑face lead acquisition with regional or national scope (home improvement, solar, telco or similar high‑ticket B2C preferred).
- Proven track record managing large, distributed teams and delivering lead generation results in face‑to‑face channels.
- Data‑driven mindset; skilled in using analytics to drive decisions and teach KPI self‑diagnosis.
- Expertise in talent management with a playbook for recruiting, onboarding, and retaining high‑energy promoters at scale.
- Strong operational background building scalable processes that increase lead volume while improving efficiency.
- Excellent leadership, communication, and cross‑functional collaboration abilities.
- Willingness to travel to support field teams and campaigns.
- Hands‑on leader who regularly coaches and demonstrates lead generation in the field.
- Tech‑savvy; able to implement and optimize field‑marketing technology, digital lead tools, geo‑fencing, and CRM attribution.
- Financial literacy; P&L ownership with ability to model ROI scenarios for new markets and events.
- Proficient in Microsoft Office 365 and able to learn/use ADP, Lead Perfection, Salesforce, and related applications.
Benefits
The position is exempt from overtime, with a salary and benefits aligned to Renuity policies. Expected work hours are 45‑55 per week across 5‑6 days, emphasizing coaching, pitching, and leading by example, while minimal time is spent on other activities. Travel and field presence are integral.
Renuity and its affiliates are committed to equal opportunity, embracing diversity and inclusion. Accommodations are available for disabilities or religious needs during the application process or job performance.
Training + Development
Information not given or found