Marketing Content Manager

Description

• Deliver all promotional and content-based marketing in line with the trading and content calendars.
• You will tailor messaging to adapt your writing style to connect with different target audiences, from customers/consumers to estate agents, lettings agents, mortgage brokers.
• Craft engaging copy by writing clear, informative and engaging copy for various marketing channels, including B2C blogs, group website, marketing emails and direct mail.
• Collaborate with creatives by work closely with our internal design team, marketing team and business stakeholders.
• Ensure content follows industry policies and best practices.
• Analyse content and marketing material performance and suggest improvements.
• Ensure accuracy, consistency, and impeccable grammar in all written materials. With a good attention to detail – you’ll ensure the content created is factually correct and of value to the audiences available.
• Effective communication and project management: Collaborate seamlessly with team members and ensure content is delivered in a timely manner.

Requirements

This role would suit a highly organised individual who is experienced in creating digital content in the form or creative writing, animation and video, and has hands on experience in copywriting.

We’re looking for a strategic, innovative thinker who will be managing the content team, and who has an interest in the latest communication tools and is keen to share their own ideas, experience and problem-solving skills to take our digital, email and direct mail content to the next level.

• Copywriting skills: Proven ability to create high-quality, engaging content.
• Research and analytical skills: Dig deep to uncover compelling stories and understand what our audiences want to hear about.
• SEO and AI optimisation by applying SEO and AI principles to maximise the reach and impact of your content.
• Experience: Minimum of two years in copywriting or a related field.
• Be able to draw value for multiple channels from a single piece of content, turning it to suit a variety of audiences.
• Attention to detail: Meticulously proofread and edit your work. An acute eye for detail.
• Excellent written and verbal communication, and copywriting skills.
• Bring fresh ideas and a unique perspective, with the ability to be flexible and adjust strategy to suit and integrate different technology/marketing platforms, such as animated and video content.
• Language proficiency: Strong command of English.

Benefits

• Explore future efficiencies, which includes further teaching and development of our 3rd party AI platform and our tone of voice

Training + Development

Interview process

Visa Sponsorship

Security clearance