Marketing Specialist

Description

• Create and maintain Facebook, Instagram and X pages for various shopping centers
• Write reports detailing analysis of event effectiveness and develop solutions to improve marketing efforts
• Process marketing invoices including accounting for all marketing expenses and coordination of bill payment
• Partner with other departments (property management and acquisitions) on marketing initiatives to promote traffic at our shopping centers
• Reconcile expenses for P-Card
• Scans, copy, fax and distribute leasing documents
• Coordinate Saul Centers, Inc. booth and presence at ICSC Conventions (RECON and Mid-Atlantic Idea Exchange) from end to end.
• Design and coordinate production of promotional giveaways (i.e., Visa gift cards, co-branded Starbucks cards, tech wipes, shopping bags, portable battery chargers, etc.)
• Provide support to the leasing agents
• Work with the SVP of Leasing, the Director of Leasing and leasing staff in planning and coordinating all marketing events and activities (i.e., broker events, tenant grand openings and ribbon cuttings)
• Generate and update all digital marketing related materials including marketing brochures, advertisements, banners and signage
• Coordinate and attend ribbon cuttings and photography at events
• Coordinate, execute and measure effectiveness of various email marketing campaigns using Constant Contact.
• Maintain media contact list
• Help create new marketing and branding initiatives for all new developments and existing projects
• Work with vendors to market events at Saul Centers, Inc. shopping centers (SalesUp)
• Provide back-up support for the paralegal and other administrative assistants
• Coordinate Tenant Retention program working with Local County Chamber of Commerce
• Write and distribute marketing messages via social media and broadcast emails
• Generate and post content on X
• Serve as back up to Webmaster and assist in the future redesign of the Saul Centers, Inc. website
• Retrieve information from files when needed
• Attend marketing meetings with Property Managers
• Process invoices
• Draft written responses or replies via phone or e-mail when necessary. Response to regularly occurring requests for information

Requirements

• Ability to work autonomously on assigned tasks and be able to take direction on given assignments
• Proficient in Social Media (Facebook, X and Instagram)
• Constant Contact (Broadcast Email program)
• Bachelor's Degree preferred, combination of education and experience or commensurate work-related experience3-5 years of relevant experience and/or training, or equivalent combination of education and experience
• Adobe Creative Suite (Photoshop, InDesign, Illustrator, Dreamweaver, Adobe Acrobat)
• Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
• HTML & CSS
• Prior experience in a marketing role preferred
• This position is based in an office environment with prolonged periods of sitting at a desk and working on a computer.
• Approximately 10% of travel is required.

Benefits

• Bonus/Target Incentive
• On-premise full-service dining center discounts
• Paid time off
• Referral bonus
• Discounts via the company’s EAP
• Monthly Employee Recognition Programs
• Tuition Reimbursement
• Complimentary usage of modern in-house fitness center
• 401(k) with company match
• Health/Medical Insurance including Dental and Vision
• Pre-tax transportation options

Training + Development

Interview process

Visa Sponsorship

Security clearance