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Area Sales Manager

Lixil

Pioneering water and housing products—from faucets to windows—making better homes globally.

Drive regional retail sales, dealer network growth, and brand presence for GROHE in Ahmedabad/North Gujarat.

2d ago

Intermediate (4-7 years), Expert & Leadership (13+ years), Experienced (8-12 years)

Full Time

Gurugram, Haryana, India

Field

Company Size

48,660 Employees

Service Specialisms

Home construction

Renovation

Maintenance management

Real estate transactions

Real estate management

Brokerage

Housing-related financial services

Curtain walls

Sector Specialisms

Housing

Building Materials

Sanitary Ware

Windows

Doors

Interiors

Exteriors

Structural Materials

Role

What you would be doing

forecasting

stock audits

order processing

shipment tracking

dealer development

market analysis

Cascade the sales forecast and budget for the area by weekly dealer – wise targets.
Develop options for catchment areas within the territory that holds the potential for a Grohe outlet.
Business Development and Sales - Plan and oversee the execution of the zonal sales efforts, contributing to organizational revenue and growth targets.
Support the formulation of annual business plans for the area by providing territory related inputs.
Timely execution of promotional activities in the territory
Market Expansion – Strengthen the dealer network by developing new dealer in line with Grohe’s store expansion strategies.
Weekly stock audits with the dealers & take necessary actions to maintain a minimum amount of stock and liquidate discontinued or slow moving SKUs.
Track the shipments with SCM and distribution warehouses and escalate any issues related to order delays.
Coordinate and arrange activities for showroom opening – show & tell events, plumber visits, joint calls to specifiers etc.[Text Wrapping Break]
Support the negotiations with major customers and with customers, dealers and internal finance teams in order to ensure final conversions.
Provide inputs to develop trade schemes that enable dealers to achieve their targets, execute these schemes, discuss & monitor dealer performance during the scheme period.
Maintain awareness of market trends including customer preferences, competitive action, new product introductions, etc. in their territories.[Text Wrapping Break]
Coordinate the communication and presentation to the architects and dealers on new product launches.
Provide inputs to ZSM to support the development of strategic initiatives in order to achieve the business targets from the territory key accounts
Accompany influencers or end customers in sample checks at dealer showrooms.
Through influencers – architects, interior designers, identify potential customers and  inform the same to the ASMs; also ensure that these leads are followed up.
Market Penetration – Generate new leads and interact directly with end customers to help build secondary sales.
In weekly visits to the dealer showrooms, inspect adherence to display and design standards; display of new products; branding requirements etc.
Conduct weekly meets with architects, interior designers and plumbers in order to motivate them to recommend Grohe products.
Business Planning – Support formulation of sales and business plans for the zone aligned to the overall regional sales plans.
Weekly meetings with dealers and architects in the assigned territories as per PJP to identify any new opportunities.
Understand customer requirements and work on submitting both technical and commercial aspects of the quotations on time.
Execution of the plans/ activities, within time and quality requirements.[Text Wrapping Break]
Once the order has been approved, receive PO from the dealer and provide forecast to the SCM team.
Conduct trainings for the showroom staff to ensure that they are adequately informed about new and existing Grohe products and their features.
In case of defective or wrong shipments, TSMs will initiate the process to reverse the materials.[Text Wrapping Break]
Execute the process of SPT approval, layout and design execution, branding activities and finally store opening.
Receive PI if stock is available, else coordinate with SCM to arrange for those materials.
Relationship Management - Drive excellent relationship management with dealers and influencers and ensure timely delivery and redressal of complaints.
Order Generation and Processing – Accountable for quotation submission and order fulfilment to achieve the sales & revenue targets for the area.
Drive high-quality servicing of customer relationships across the territory in terms of needs recognition, timely delivery and complaint redressal.[Text Wrapping Break]
Escalate any issue or risk that the dealer may be facing and work with the sales team to develop strategies to mitigate the same.[Text Wrapping Break]
Report and review achievement of dealer wise targets and budgets on a monthly / weekly basis.
Follow up actions on all leads generated by the dealers
Meet up with potential dealers and assess them in order to dealer prospects, further screen these prospects and finalize dealers.
Efficient and Effective Dealer Operations – Monitor, guide and support dealers in order to help them achieve their targets.

What you bring

mba

sales management

5-7 years

travel