Senior Lead - Marketing Operations at Aurigo Software Technologies - India in Bengaluru, Karnataka, India | Kablio

Role

Description

power bi

database health

tech automation

marketing stack

custom dashboards

data integrity

The Senior Lead, Marketing Operations is a strategic enabler of data-driven marketing. This role focuses on building and maintaining a high-quality sales and marketing database, ensuring data integrity, and delivering actionable insights through advanced reporting and analytics. By leveraging marketing technologies and visualization tools, this role empowers the sales and marketing team to make informed decisions and optimize performance across channels.

Track, measure, and report on growth and account-level metrics using Power BI, or similar visualization tools.
Set standards around database health and partner with the marketing leadership team to develop strategies to improve the quality and health of our database
Work closelywith other marketingteam members to assess wheretechnology and automation can be used to track top of funnel metrics.
Manage the marketing technology stack, research, and recommend additional technologies to improve lead generation and conversions
Build and maintain custom dashboards to monitor performance and present clear, actionable insights.
Ensure the marketing databaseis built and maintained with the right accounts and individuals in our target markets

Requirements

salesforce

sql

excel

bachelor's

8-10 yrs

business writing

Understandingof United Statespublic sector and capital programmarkets highly preferred
Bachelor’s degree in marketing, business, communications, or relatedfield
Comfortable working in a high-growth environment with competingpriorities among a globally dispersed team
8-10 years of marketing operations/database management/business operations experience in the B2B software space
Excellent command of business writingand ability to own the production of outstanding email and digital content
Strong experience working with Salesforce CRM
Solid analytical and data skills (SQL, Excel, BI tools) to translate data into actionable insights
High level of attention to detail and experience managingmultiple projects to successful completion simultaneously

Benefits

Information not given or found

Training + Development

Information not given or found

Interview process

Information not given or found

Visa Sponsorship

Information not given or found

Security clearance

Information not given or found

Company

Overview

Founded 2003

Year Established

The company was established in 2003 with a focus on revolutionizing capital project delivery through cloud software.

$84M Revenue

Annual Revenues

Recent annual revenues were estimated to be around $84 million, growing alongside public infrastructure funding.

90% Staff in India

Global Workforce

Nearly 90% of the company's staff are based in India, driving global product innovation from there.

1,000 Staff Goal

Headcount Expansion

Plans to double the headcount in Mysore from ~500 to over 1,000 within a few years, reflecting rapid scaling.

The company digitizes the full construction lifecycle—planning, bidding, safety, quality, maintenance—for owners of bridges, roads, transit, and water systems.
Its flagship Masterworks suite supports infrastructure projects such as large highway upgrades, transit infrastructure, water utility overhauls, and public building programs.
The company has signed major multi-year SaaS contracts with state DOTs and utilities across North America, managing over $300 billion in capital programs.
India serves as a major R&D hub, with centers in Bangalore and Mysore developing core features and AI-driven tools.

Culture + Values

Emphasizes good work culture and work-life balance
Encourages freedom to innovate and explore
Values accountability, fostering careful and responsible work
Promotes an open culture with transparent and open communication
Provides excellent learning opportunities to nurture talent

Environment + Sustainability

Opened a global R&D center in Bangalore featuring wellness, recreational spaces, advanced demo rooms and ergonomic workstations designed to support hybrid work and employee well-being, promoting resource-efficient workspace usage
No publicly stated net-zero target date found on official channels or LinkedIn
Engages in community initiatives in India via "Aurigo Cares" (local universities, charities, business community partnerships)

Inclusion & Diversity

CEO Approval 95%

Glassdoor Rating

CEO receives high approval from employees based on Glassdoor reviews.

Employee Ratings

By Gender and Race

Glassdoor demographic ratings show that 4.5 stars (Men), 3.7 stars (Women), and 4.6 stars (Asians) across various review counts.

Senior leadership described as listening to junior folks, fostering open dialogue and feedback culture (Indeed reviewer)
Colleagues described as polite and working harmoniously across gender (Engineering lead Glassdoor review)

Articles

Careers at Aurigo

Aurigo Software on Wikipedia

Aurigo’s evolution in India (Entrepreneur India)

Aurigo Software Technologies Benefits on Glassdoor

Role

Description

power bi

database health

tech automation

marketing stack

custom dashboards

data integrity

Track, measure, and report on growth and account-level metrics using Power BI, or similar visualization tools.
Set standards around database health and partner with the marketing leadership team to develop strategies to improve the quality and health of our database
Work closelywith other marketingteam members to assess wheretechnology and automation can be used to track top of funnel metrics.
Manage the marketing technology stack, research, and recommend additional technologies to improve lead generation and conversions
Build and maintain custom dashboards to monitor performance and present clear, actionable insights.
Ensure the marketing databaseis built and maintained with the right accounts and individuals in our target markets

Requirements

salesforce

sql

excel

bachelor's

8-10 yrs

business writing

Understandingof United Statespublic sector and capital programmarkets highly preferred
Bachelor’s degree in marketing, business, communications, or relatedfield
Comfortable working in a high-growth environment with competingpriorities among a globally dispersed team
8-10 years of marketing operations/database management/business operations experience in the B2B software space
Excellent command of business writingand ability to own the production of outstanding email and digital content
Strong experience working with Salesforce CRM
Solid analytical and data skills (SQL, Excel, BI tools) to translate data into actionable insights
High level of attention to detail and experience managingmultiple projects to successful completion simultaneously

Benefits

Information not given or found

Training + Development

Information not given or found

Interview process

Information not given or found

Visa Sponsorship

Information not given or found

Security clearance

Information not given or found

Company

Overview

Founded 2003

Year Established

The company was established in 2003 with a focus on revolutionizing capital project delivery through cloud software.

$84M Revenue

Annual Revenues

Recent annual revenues were estimated to be around $84 million, growing alongside public infrastructure funding.

90% Staff in India

Global Workforce

Nearly 90% of the company's staff are based in India, driving global product innovation from there.

1,000 Staff Goal

Headcount Expansion

Plans to double the headcount in Mysore from ~500 to over 1,000 within a few years, reflecting rapid scaling.

The company digitizes the full construction lifecycle—planning, bidding, safety, quality, maintenance—for owners of bridges, roads, transit, and water systems.
Its flagship Masterworks suite supports infrastructure projects such as large highway upgrades, transit infrastructure, water utility overhauls, and public building programs.
The company has signed major multi-year SaaS contracts with state DOTs and utilities across North America, managing over $300 billion in capital programs.
India serves as a major R&D hub, with centers in Bangalore and Mysore developing core features and AI-driven tools.

Culture + Values

Emphasizes good work culture and work-life balance
Encourages freedom to innovate and explore
Values accountability, fostering careful and responsible work
Promotes an open culture with transparent and open communication
Provides excellent learning opportunities to nurture talent

Environment + Sustainability

Opened a global R&D center in Bangalore featuring wellness, recreational spaces, advanced demo rooms and ergonomic workstations designed to support hybrid work and employee well-being, promoting resource-efficient workspace usage
No publicly stated net-zero target date found on official channels or LinkedIn
Engages in community initiatives in India via "Aurigo Cares" (local universities, charities, business community partnerships)

Inclusion & Diversity

CEO Approval 95%

Glassdoor Rating

CEO receives high approval from employees based on Glassdoor reviews.

Employee Ratings

By Gender and Race

Glassdoor demographic ratings show that 4.5 stars (Men), 3.7 stars (Women), and 4.6 stars (Asians) across various review counts.

Senior leadership described as listening to junior folks, fostering open dialogue and feedback culture (Indeed reviewer)
Colleagues described as polite and working harmoniously across gender (Engineering lead Glassdoor review)

Articles

Careers at Aurigo

Aurigo Software on Wikipedia

Aurigo’s evolution in India (Entrepreneur India)

Aurigo Software Technologies Benefits on Glassdoor