Manages vendor relationships with hardware and software solutions and tools.
Manages a team with focus on policy and strategy implementation.
Establishes operational plans with measurable contribution towards the achievement of results of the area. Focus is on short-term operational plans (e.g., 1 year or less).
Platform Ownership & Governance: Own the technical implementation, configuration, and data governance for Google Analytics (GA4), Adobe Analytics, and Quantum Metric, ensuring data accuracy, consistency, and compliance.
Manages a small to mid-sized team consisting of experienced professionals. Leads, directs and reviews the work of team who exercise latitude and independence in their assignments.
Typically, has hiring, firing, promotion and reward authority within own area, in accordance with manager review and approval.
Data Integrity: Proactively monitor data streams for discrepancies, troubleshoot tracking issues with development teams, and enforce quality assurance (QA) processes to maintain the highest level of data quality.
May lead problem management teams comprised of senior engineering resources in solving high-complexity, high-impact enterprise issues.
Maintains organization's effectiveness and efficiency by supporting strategic plans for implementing and supporting information technologies.
Assists with defining enterprise IT policies and procedures to ensure the protection of information assets.
Works with senior leadership to develop team goals in line with department objectives.
Reporting & Dashboards: Define, develop, and maintain automated, executive-level dashboards and recurring reports in tools like Tableau, Power BI, or Adobe Workspace that clearly communicate website performance and marketing ROI.
Stakeholder Partnership: Serve as the trusted data advisor to Product Managers, Marketing Leaders, and Engineering teams, aligning measurement strategy with business objectives and providing data-driven recommendations.
Translates and champions IT strategy to functional unit.
Provides measurable input to new products, processes or standards in operational plans in order to implement organizational strategies.
A/B Testing & Optimization: Partner with UX/Product teams to define hypotheses, measure the impact of A/B tests and site feature rollouts, and use data from all three platforms to create a continuous optimization roadmap
Recruits, selects, coaches, and develops team leadership, engineering, and support staff within the IT department. Manages professional growth and development plans.
Builds and maintains strong partnerships with IT leadership.
Typically, does not have budget accountability, but may manage certain processes or projects within a defined budget set by management.
Conducts performance and development reviews per HR guidelines. Takes corrective actions, including Performance Improvement Plans and terminations, when necessary.
Experience Analytics: Leverage the session replay, heatmapping, and frustration metrics within Quantum Metric to identify customer pain points, conversion bottlenecks, and technical errors in real-time.
Achieves financial objectives by forecasting requirements, preparing an annual budget, scheduling expenditures, analyzing variances and initiating corrective action within functional unit.
Team Development: If managing a team, provide mentorship and guidance to junior analysts, prioritizing their workload and fostering a culture of curiosity and data literacy.
Deep-Dive Analysis: Conduct rigorous analyses using advanced segmentation, funnel analysis, and attribution modeling to uncover root causes for trends in traffic, conversion rates, and revenue.
Tagging & Tracking: Design, implement, and audit comprehensive tracking plans and tagging strategies (via Google Tag Manager or Adobe Launch) to capture all critical user interactions, conversion funnels, and business KPIs.
Requirements
google analytics
adobe analytics
sql
tag management
quantum metric
analytical
Minimum high school diploma or equivalent (GED) required.
Exceptional analytical skills.
Digital Experience Platforms: Strong working knowledge of Quantum Metric (or similar platforms like FullStory, Hotjar) for behavioral analytics, session replay, and identifying customer struggle.
Typically requires a university Degree or equivalent experience and minimum 4-6 years prior relevant experience.
Tag Management: Expert experience with enterprise Tag Management Systems (e.g., Google Tag Manager, Adobe Launch, Tealium) for implementing and managing tracking code.
Data Storytelling: Translate highly complex technical and statistical findings into clear, concise, and compelling narratives and presentations for non-technical senior leadership.
Good written and verbal communication skills.
Expert Proficiency in Web Analytics Platforms: Proven, hands-on experience with configuration, administration, and analysis in Google Analytics (GA4) and Adobe Analytics.
May require travel
Proficiency with MS Office / MS Office 365 tools including Word, PowerPoint, Excel, Outlook, OneNote, SharePoint.
Requires practical knowledge in leading and managing the execution of processes, projects and tactics within one area.
Data Manipulation: Proficiency in SQL for querying and joining data from various sources (e.g., data warehouse, CRM) and advanced skills in Microsoft Excel.
Broad understanding of business practices and operations.
Typically has advanced knowledge and skills within a specific technical or professional discipline with understanding of the impact of work on other areas of the organization.
Benefits
Information not given or found
Training + Development
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Interview process
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Visa Sponsorship
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Security clearance
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Company
Overview
1950 Founded
Year of Establishment
The company was established in 1950.
650k Homes Built
Total Homes Delivered
Since its founding, the company has delivered over 650,000 homes to families.
3 Brands Operated
Distinct Housing Brands
The company operates under three brands catering to different housing segments.
Known for developing high-quality homes and communities across the U.S.
Builds homes that cater to various lifestyle needs, including single-family homes, townhomes, and active adult communities.
Focus on innovation includes incorporating smart home technologies and energy-efficient features into many of their homes.
Continues to grow and adapt to market trends, positioning itself as a leader in residential construction and community development.
Culture + Values
Be considered the country’s most respected homebuilder
Goals – Inspired Employees, Exceptional Customer Experience, Superior Operational Execution, Foresight For the Future
Commitments – Work that moves you; Trust that empowers you; A company that brings you pride; Opportunities to grow
Guiding Principles – Do the right thing; Compassion the customer; Care about quality; Team‑first mentality
Purpose – Building incredible places where people can live their dreams
Environment + Sustainability
Net-zero by 2040
Greenhouse Gas Emissions Target
Achieve net-zero greenhouse gas emissions by 2040.
95% Justice Score
2022 ESG Metrics
Top-performing ESG metrics including Justice (95%), Hospitality (93%), Camaraderie (92%), Competence (92%), Integrity (91%), and Fairness (90%).
$35M Homes Donated
Build to Honor® Program
Provided 90 mortgage-free homes to veterans since 2013, valued collectively at over $35 million.
$100K Scholarships
Build Your Future Initiative
Awarded $100,000 in scholarships to 20 students in 2025 for construction and skilled trades education.
Hope to Home loan program: innovative financing to help underserved first-time buyers.
Inclusion & Diversity
40%+ Workforce
Female Representation
Women make up over 40% of the workforce at PulteGroup.
#20 Ranking
Best Workplaces for Women
Recognized by Fortune as one of the Best Workplaces for Women in 2024.
93% Employee Rating
Employee Satisfaction
93% of employees rate the company as a great place to work.
97% Welcome Rate
Employee Onboarding
97% of employees felt welcome at the time of hire.
Supports mentorship, professional development, and connections for female employees through the Women’s Interest Network (WIN)