Reflecting the company's financial strength and extensive real-estate portfolio.
$35B Pipeline
Development Projects
Highlighting the company's expansive global development initiatives and future growth potential.
€1.4B Investment
European Real Estate
Signifying the company's strategic investment in European housing markets.
Its founder transformed a niche multifamily operator into a global real-estate powerhouse.
Today it owns, develops, invests in and manages a wide range of rental assets — from apartments and student beds to labs and logistics hubs.
Greystar has shaped skylines with projects like build‑to‑rent towers in the U.S. and Europe, student villages in Australia and modular living factories in Pennsylvania.
Specialisms span multifamily, student housing, active‑adult and single‑family rentals, logistics/industrial facilities, life‑science campuses and modular construction.
Strategic bets include modular homes, life‑science labs, single‑family rentals and logistics distribution centers — marking it a versatile real‑estate innovator.
Its expansion crosses continents — investing €1.4 billion in European apartments and launching its first build‑to‑rent in Melbourne as a housing-supply pioneer.
In 2024 it rolled out a cohesive ‘family of brands’ across 100+ U.S. developments, tailored to different life stages and rental experiences.
With a reputation for vertical integration — managing assets, investments and construction in‑house — it stands out in an industry of fragmented players.
Culture + Values
Integrity
Respect
Professionalism
Accountability
Service
Teamwork
Environment + Sustainability
5% Reduction Target
Long-term sustainability goal
Aims to reduce energy, GHG emissions, water, and waste by 5% every five years (~1% per year).
Seven of Eight Top 10
GRESB ratings achievement
Seven of eight investment vehicles ranked in the top 10 peers based on GRESB ratings in 2019.
107 Variables Tracked
Greystar Green Awards metrics
Monitors 107 variables across energy efficiency, water consumption, waste reduction, and other sustainability metrics.
26,000t CO₂ Saved
Greenford Quay modular construction impact
Modular construction at Greenford Quay saved the equivalent of 26,000 metric tons of CO₂.
Achieved multiple five-star GRESB ratings in 2019
Partnered with HD Supply and Arbor Day Foundation to plant ≥ 7,500 trees in the first year via consolidated maintenance ordering
'Sustainable September' campaign engaged over 15,000 associates in 2023
Inclusion & Diversity
10% Engagement
Strategic Goal
Sets a target to increase engagement of women and minority-owned contractors by 2025.
200+ Members
Veterans Group
Focuses on fostering inclusion and recognition for veterans within the organization.
Core values include Equality alongside diversity, inclusion, and belonging.
DEI effort is company-wide and team-member-driven, not siloed in a division.
Framework built around Talent, Awareness, Giving Back, Ecosystem, Foundations.
Regional DEI resource groups open to all team members, with local action plans.
Business/functional DEI leadership groups set strategic goals.