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Equinix

Senior Director, GTM Strategy & Execution

Company logo
Equinix
Global leader in data center and interconnection services, enabling digital transformation.
Leads GTM strategy translation into execution across sales, marketing and customer success.
6d ago
C$200,000 - C$300,000
Expert & Leadership (13+ years)
Full Time
Toronto, Ontario, Canada
Office Full-Time
Company Size
10,000 Employees
Service Specialisms
Data center colocation
Interconnection services
Smart Hands / remote support
Software-defined interconnection
Network Edge services
Equinix Metal (bare metal)
Equinix Fabric (cloud routing)
Managed services (integration & advisory)
Sector Specialisms
No specialisms available
Role
What you would be doing
strategy alignment
kpi tracking
playbook development
sales plays
execution management
transformation blueprint
  • Partner with GTM leaders to align upstream and downstream dependencies across strategy, systems, processes, and customer journeys
  • Partner with CRO LT to build and modify GTM strategy, and link that overall GTM strategy with tactical execution of programs
  • Champion a culture of agility, transparency, and enterprise-first thinking
  • Continuously improve transformation playbooks, tools, and cadences based on stakeholder feedback and external benchmarks
  • Design strategic solutions and transformation blueprints that align with CRO priorities and enterprise goals
  • Define and track GTM Transformation KPIs that measure the business impact of strategic programs (e.g., forecast accuracy, revenue acceleration, CX improvements), partnering with RevOps to ensure alignment and consistency
  • Support the design and activation of Sales Plays, ensuring cross-functional readiness and performance tracking
  • Rapidly assess GTM challenges across CRO functions and geographies
  • Drive disciplined execution across Sales, Marketing, and Customer Success, ensuring regional and segment alignment
  • Ensure traceability between CRO OKRs, enterprise programs, and transformation outcomes
  • Contribute to GTM Strategy & Planning, including segmentation, prioritization, and goal setting
  • Serve as a strategic advisor to the VP GTM Transformation and CRO LT, contributing to executive and board-level narratives
  • Contribute to the build-out of the GTM Transformation team of the future
  • Facilitate structured communications, operating reviews, and feedback loops to ensure visibility and alignment
  • Coach team members to strengthen strategic thinking, business acumen, and executional discipline
  • Partner with Enablement and GTM Ops to embed strategic initiatives into frontline rhythms
  • Translate strategic objectives into executable programs with clear milestones, KPIs, and delivery plans
What you bring
salesforce
analytical
strategic
executive communication
change leadership
cross-cultural
  • Experience in high-growth, matrixed organizations with global scope
  • Technology Fluency: Familiarity with GTM systems (e.g., Salesforce, quoting platforms) and how they enable strategy execution
  • Analytical Acumen: Comfort with data-driven decision-making and performance measurement
  • Strong analytical, problem-solving, and communication skills
  • Executive Communication: Strong written and verbal communication skills, with the ability to influence senior stakeholders and craft board-level narratives
  • Proven ability to translate strategy into operational execution across Sales, Marketing, and Customer Success
  • Operational Discipline: Skilled in program design, governance, and performance tracking across matrixed environments
  • Substantial / 10+ years in strategy, consulting, or GTM leadership roles, ideally in technology or data centre environments
  • Customer-Centric Mindset: Deep understanding of customer lifecycle and experience across Sales, Marketing, and Customer Success
  • Leverage analytics and insights to optimize execution and inform strategic pivots
  • Executive presence and stakeholder management capability
  • Strategic Thinking: Ability to synthesize complex data and market dynamics into actionable strategies
  • Collaboration & Influence: Proven ability to lead through influence, build trust, and drive alignment across functions and regions
  • Change Leadership: Ability to lead through ambiguity, drive transformation, and foster a culture of adaptability
  • Cross-Cultural Agility: Experience working across diverse geographies and cultures; sensitivity to regional nuances in GTM execution
  • Agility & Execution: Adapts quickly to changing priorities and drives initiatives forward with focus, speed, and accountability
Benefits
Information not given or found
Training + Development
Information not given or found
Company
Overview
1998
Year Established
The company was established in 1998, marking the beginning of its journey in providing data center and interconnection services.
25+ Countries
Global Presence
Operates in over 25 countries, showcasing its extensive international reach and capability to serve a global clientele.
200+ Data Centers
Global Infrastructure
Provides essential services through over 200 data centers worldwide, supporting digital ecosystems and business growth.
  • World’s largest provider of data center and interconnection services.
  • Offers cutting-edge solutions that enable businesses to scale and adapt to the digital age.
  • Facilitates high-performance connections for industries like cloud computing, telecommunications, and finance.
  • Provides services including hybrid cloud solutions, network and application performance optimization, and interconnection for business ecosystems.
  • At the forefront of advancing global digital transformation through strategic partnerships with leading companies.
  • Innovative business models drive enterprise infrastructure modernization, ensuring security and compliance.
Culture + Values
  • Thriving workplace where every colleague is valued and respected for who they are and what they contribute
  • Foster belonging—cultivating an environment where every employee feels empowered to bring their authentic selves to work
  • Deliberate inclusion of all perspectives to strengthen decision‑making and business outcomes
  • Programs to enhance workplace experience and attract high‑performing talent
Environment + Sustainability
Net-zero by 2040
Greenhouse Gas Emissions Target
Committed to achieving net-zero greenhouse gas emissions across all scopes by 2040, verified by Science Based Targets.
50% reduction by 2030
Emission Reduction Target
Reducing Scope 1/2 emissions and fuel/energy-related Scope 3 emissions by half from 2019 levels by 2030.
100% Renewable Energy
Global Portfolio Goal
Aiming to source 100% of energy from renewable sources across all operations by 2030, having reached 96% in 2024.
A-List Recognition
CDP Climate Change
Achieved consecutive years of 'A-List' recognition from CDP for climate change management and transparency.
  • Target global average PUE of 1.33 by 2030; achieved 1.39 in latest reporting (6% improvement YoY)
  • Installed 72 MW fuel cells (capable of Hâ‚‚ blends), avoiding 285,000 MTCOâ‚‚e and 382 billion gallons of embedded water use
  • Consumed 8,560 GWh electricity across 268 data centers in 35 countries, with 1,285 MW of long-term PPAs
  • Reduced operational Scope 1/2 emissions 24% from 2019 baseline; total 2024 footprint 1,747,700 MTCOâ‚‚e
  • Issued ~$6.9 billion in green bonds to finance green buildings, energy efficiency, renewable energy, and decarbonization projects
Inclusion & Diversity
17% increase
Women Employees Increase
Represents a significant global growth in the number of women employees over the past year.
14% increase
Black/African-American Employees
Signifies a notable rise in the number of U.S.-based Black/African-American employees.
47 organizations
Digital Inclusion Funding
Reflects the number of organizations supported by the foundation to enhance digital access and skills development.
11–37% increase
Employee Volunteer Hours
Highlights the growth in global volunteer hours, with a notable example of 25,300 hours in the latest reporting period.
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