Nearmap
Captures and delivers high-resolution aerial imagery, 3D maps & AI‑driven location intelligence.
1 days ago
Junior (1-3 years), Intermediate (4-7 years), Expert & Leadership (13+ years), Experienced (8-12 years)
Full Time
Sydney, New South Wales, Australia
Office Full-Time
Company Size
458 Employees
Service Specialisms
Sector Specialisms
Description
campaign management
data analytics
abm strategy
budget management
global collaboration
gtm alignment
The Marketing role is responsible for driving awareness and demand across core verticals, executing local market campaigns that align with Nearmap’s global strategy, and converting that awareness into qualified pipeline opportunities to accelerate enterprise sales.
Key duties include leading integrated, data‑driven campaigns; partnering with global digital, brand, sales, and customer‑success teams from brief to execution; managing budgets; collaborating with Marketing Operations to ensure performance, data accuracy, and operational rigor; and generating sales‑accepted leads through ABM and outbound cadences while maintaining alignment with worldwide GTM plans.
- Lead integrated, data‑driven marketing campaigns across digital, content, events, and partnerships.
- Collaborate with global digital, brand, sales, and customer‑success teams from brief through execution.
- Manage campaign budgets and ensure operational rigor with Marketing Operations.
- Use analytics, 6Sense, and continuous testing to optimize ROI and funnel visibility.
- Generate sales‑accepted leads through ABM strategies and outbound cadences.
- Align local execution with worldwide go‑to‑market plans in partnership with Enterprise AEs.
Requirements
demand‑generation
marketo
salesforce
monday.com
cross‑functional
saas
Candidates need 5‑7+ years of B2B demand‑generation experience with a proven record of building multi‑channel campaigns that deliver measurable pipeline and revenue, expertise in Marketo, Salesforce, Monday.com, and 6Sense, and strong cross‑functional leadership skills in fast‑paced technology environments; SaaS, geospatial, or enterprise software experience is preferred.
- 5‑7+ years B2B demand‑generation experience with proven pipeline and revenue results.
- Proficiency in Marketo, Salesforce, Monday.com, and data‑driven conversion optimization.
- Demonstrated cross‑functional leadership with sales, product marketing, and executive stakeholders.
- Preferred background in SaaS, geospatial technology, or enterprise software and multi‑market campaigns.
Benefits
Nearmap offers a holistic wellness package—including quarterly “YOU” days, LinkedIn Learning, hackathons, technology allowances, flu vaccinations, a Nearmap subscription, stocked kitchen, in‑office lunches, and shower facilities—within an inclusive, fast‑moving culture that supports remote work and requires full Australian working rights.
- Benefits: quarterly “YOU” days, LinkedIn Learning, hackathons, wellness allowance, flu shots, Nearmap subscription, stocked kitchen, in‑office lunches, and showers.
Training + Development
Interview process
Visa Sponsorship
- full working rights required; no visa sponsorship provided.
Security clearance
Overview
AUD 1 billion
Acquisition Value
Acquired by Thoma Bravo in 2022, reflecting significant market valuation.
Triple Revenue
Revenue Growth
Achieved rapid growth in the U.S. market since 2015.
130+ Detection Layers
AI Capabilities
Gen 6 AI technology enables advanced property and infrastructure analysis.
Five Generations
Camera Innovations
Developed multiple airborne camera generations for superior imagery capture.
- Built proprietary airborne camera systems to capture and cloud-stream aerial imagery within days.
- Expanded from Australia to the U.S., New Zealand, and Canada, covering major urban centers multiple times per year.
- Offers a full-stack SaaS platform—vertical, oblique, panoramic & 3D maps—backed by AI layers that detect property and infrastructure attributes.
- Used in post-disaster mapping (ImpactResponse) to assess damage via automated roof, fire, and flood risk insights.
Culture + Values
- “love it, own it, tell it, risk it, work it.”
- Move fast and work smart; often wearing multiple hats.
- Inclusive, supportive culture with a safe environment where everyone feels a sense of belonging.
Environment + Sustainability
80% Content Use
Customer Impact
Up to 80% of customers reduce physical site visits by using Nearmap content, lowering CO₂ emissions.
105 t CO₂e Emissions
Office Emissions
Nearmap's Sydney office generated 105 metric tons of CO₂ equivalent in FY19 for Scope 1 & 2.
46.2% Recycling
Waste Diversion
Sydney office recycles 46.2% of waste, with US offices achieving ~44.4% recycling.
588 t Emissions
Employee Travel Impact
Australian employees generated 588 metric tons of Scope 3 emissions from air travel in FY19.
5,280 kg CO₂ Savings
Virtual Visits Benefit
Virtual visits could reduce CO₂ emissions by up to 5,280 kg per worker annually.
Inclusion & Diversity
eNPS Score
Employee Net Promoter Score
Employee satisfaction survey showing poor promoter scores and high detractor rates.
Culture Rating
Comparably Overall Rating
Third-party evaluation platform assesses company culture and leadership.
- Equal Opportunity and Affirmative Action employer practices are in place.
- Partnerships with Global Impact Sourcing Coalition to support disadvantaged groups.