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Badger Meter

Senior Product Manager

Company logo
Badger Meter
Innovator in flow measurement, water quality and control products with smart metering solutions.
Manage product line strategy, development, pricing, and lifecycle for water tech.
4d ago
Expert & Leadership (13+ years), Experienced (8-12 years)
Full Time
Milwaukee, WI
Office Full-Time
Company Size
2,210 Employees
Service Specialisms
Engineering
Consulting
Design
Technical Services
Turnkey
Sector Specialisms
Water Utilities
Industrial
Automotive
Food & Beverage
Chemical
Pharmaceutical
Oil and Gas
Healthcare
Role
What you would be doing
market analysis
product launch
competitive analysis
pricing strategy
lifecycle management
partner coordination
  • Determine total market and available market for the product lines within the business segment and manage new product launch process from beginning of marketing specification stage through launch/release to the market.
  • Prepare competitive analysis and formulation of competitive counter strategies for new and existing products.
  • Conduct tasks in accordance with applicable Badger Meter policies and procedures.
  • Develop short- and long-range business plans for the product lines consistent with market needs and corporate strategic plans, forecast business for the product lines within the business segment, and coordinate with Manufacturing and Purchasing to manage inventory and lead times.
  • Work Standards: Setting high standards of performance for self and others; assuming responsibility and accountability for successfully completing assignments or tasks; self-imposing standards of excellence rather than having standards imposed.
  • Determine product pricing and pricing strategies/policies based on established gross margin objectives and preparation of plans for margin improvement where necessary.
  • Manage assigned white labeled product agreements as they pertain to the business segment and products within the business segment.
  • Manage product life cycle, including initiation of product improvements, enhancements, approval of change notices and product obsolescence consistent with business plans.
  • Define and maintain detailed functional definitions of new products based on analysis of market requirements, corporate objectives and available technology and develop marketing plans for the specific products, including sales objectives, target market, target applications and promotion to achieve business plan objectives for assigned products.
  • Coordinate with strategic business partners (Engineering, Support Services, Manufacturing, Sales, Sales Division, and Support Services) to ensure achievement of business plan objectives and implement the product training and distribution plans.
  • Attend technical symposiums and exhibits to maintain knowledge on available and competitive technology and to become a thought leader in the market.
What you bring
software tools
bachelor's
communication
5+ years
microsoft office
  • Work is performed in an office environment and requires the ability to operate standard office equipment.
  • Comfortable with software development tools and methodologies preferred
  • Bachelor's degree in Business, Engineering or a related field required; Master's Degree preferred
  • Communication: Convey information and ideas clearly and concisely to individuals or groups in an engaging manner that helps them understand and retain the message; listen actively to others.
  • 5+ years of related experience in a a similar field desired. Significant experience may be considered in lieu of a formal degree.
  • Proficiency with Microsoft Word, Excel, PowerPoint, and Outlook required
Benefits
  • Competitive Pay
  • Comprehensive Health, Vision, and Dental Coverage
  • Voluntary benefits including: Additional Life Insurance, Long Term Disability, Accident and Critical Illness coverage
  • Annual Bonus
  • Health Savings Account (HSA) & Flexible Spending Account (FSA) options
  • Educational Assistance – Tuition Reimbursement up to $5,250
  • 15 days Paid Time Off + 11 Paid Holidays
  • Two Ways to Save for Retirement: Badger Meter contributes 25 cents for every dollar you contribute to the plan, up to 7% of your eligible compensation. In addition to the match, the company will also contribute 5% of your eligible compensation to your Defined Contribution account on an annual basis. Additional access to a certified financial planner to help ensure your money is working for you, at no cost!
  • Eligible for Annual Pay Increases
  • Employer Paid benefits including: Employee Assistance Program (EAP), Basic Group Life Insurance, Short Term Disability, and more
Training + Development
Information not given or found
Interview process
Information not given or found
Visa Sponsorship
Information not given or found
Security clearance
Information not given or found
Company
Overview
$700M annually
Annual Revenue
Earning over $700 million annually through hardware, software, and analytics sales.
  • Born over a century ago in Milwaukee, the company pioneered reliable flow meters and water quality products.
  • Publicly traded (NYSE: BMI).
  • Its BlueEdge™ and BEACON™ systems modernize water networks with cellular connectivity, real‑time monitoring, and leak detection.
  • Typical projects range from smart metering rollouts for cities to HVAC and wastewater monitoring in commercial and industrial sites.
  • Specializes in sectors like municipal water, industrial, and commercial applications, backed by global manufacturing and support.
  • Has expanded through strategic acquisitions like SmartCover® to monitor sewer systems—extending its tech beyond customer water meters.
  • Known for innovative devices: battery‑free meters powered by water flow and endpoints that store months of data.
  • Its smart mobile apps (eg. EyeOnWater®) empower consumers to track usage, spot leaks, and manage bills independently.
Culture + Values
  • Act honestly, ethically and with integrity
  • Demonstrate passion for customer priorities
  • Leverage diverse perspectives, treating everyone with dignity
  • Drive for excellence by meeting commitments and continuously improving
  • Ensuring safety and caring for employees, communities and the environment
Environment + Sustainability
44% Reduction
Emissions Intensity Cumulative
since 2020 baseline, showing significant progress in reducing carbon footprint.
55% Cumulative Reduction
Emissions Intensity by 2024
achieved a milestone in lowering emissions compared to the 2020 baseline.
30% Reduction Goal
GHG Intensity by 2030
ambitious target to reduce greenhouse gas intensity using 2024 as the baseline.
30% Water Intensity Reduction
Water Efficiency Improvement
successful implementation of measures to reduce water intensity across operations.
  • Estimated 5 billion gallons annual water savings enabled via customers using their cellular AMI leak detection
  • Ranked in top 10% of most sustainable U.S. companies by Barron’s for second consecutive year
  • New solar array at Milwaukee HQ (~700 MW) to cover ~15% of facility energy usage (completion early 2025)
Inclusion & Diversity
36% Executives
Diverse Leadership
36% of executive officers are diverse, including three women and one Southeast Asian.
40% Female Workforce
Global Gender Representation
40% of the global workforce consists of females, with 10% of these in management roles.
  • Minorities account for 32% of U.S. workforce.
  • Conduct annual external pay-equity analysis with no issues found.
  • Dedicated DEI team and annual third-party pay equity reviews in place.
  • Signatory to Equality Act supporting LGBTQ rights and committed to Metropolitan Milwaukee Association of Commerce Diversity Pledge.
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