CRM Associate Principal

Via

Lead end‑to‑end rider communication via CRM, design campaigns, analyze data, and scale strategy.

12 days ago ago

$85,000 - $115,000

Expert & Leadership (13+ years)

Full Time

New York, NY

Hybrid

Company Size

1,900 Employees

Service Specialisms

Microtransit

Paratransit

Student transit

Transit consulting

Corporate and campus shuttles

Health transportation

Transportation planning

Operations and operational support

Sector Specialisms

Transit planning

Tech-enabled transit

Multimodal transit networks

Bus network redesign

Feasibility studies

Microtransit planning

Corporate shuttles

Campus shuttles

Role

Description

marketing automation

campaign management

performance analysis

a/b testing

copywriting

platform ownership

Requirements

proactive

strategic

creative

organized

marketing automation

technical expert

Benefits

Training + Development

Information not given or found

Interview process

Information not given or found

Visa Sponsorship

Information not given or found

Security clearance

Information not given or found

People also searched

Marketing Jobs in Brooklyn United States Branding Jobs in Brooklyn United States Marketing Jobs in The Bronx United States Branding Jobs in The Bronx United States Marketing Jobs in New York City United States Branding Jobs in New York City United States Marketing Jobs in Staten Island United States Branding Jobs in Staten Island United States

Company

Overview

700+ Partners

Global Clients

Operates with over 700 partners worldwide, including municipalities, schools, and healthcare providers.

$1B+ Funding

Capital Raised

Backed by over $1 billion in funding to support growth and innovation in TransitTech.

$3.5B Valuation

Market Value

Recently valued at $3.5 billion, establishing leadership in the transit technology sector.

Culture + Values

Environment + Sustainability

By 2040

Net Zero Goal

The company aims to achieve net-zero carbon emissions by 2040, demonstrating a strong commitment to sustainability and climate action.

Inclusion & Diversity

40% Leadership

Female Representation in Leadership

40% of the leadership team is made up of women, reflecting significant strides in gender diversity.

30% Tech Roles

Gender Diversity in Engineering and Product Teams

Women represent 30% of the workforce in engineering and product teams, showcasing progress in gender diversity within technical roles.

Articles

Via Arlington case study

Via for Health and Non‑Emergency Medical Transportation

Via Strategies (consulting practice)