Commercial Director

Description

The Commercial Director – UK is fully accountable for the commercial performance of the UK business, with a mandate to double revenue over a three‑year period while ensuring sustainable, profitable growth.

Operating within a global HVAC group, the UK unit retains significant commercial autonomy; the director must design and execute a UK‑specific commercial strategy that aligns with group frameworks, governance and performance oversight.

This senior leadership role blends strategic direction with hands‑on execution in a technically complex, contract‑led environment, overseeing sales, marketing, key‑account management and the development of a high‑performance commercial culture.

As a board member, the director provides strategic advice to the chair, supports corporate and annual planning, ensures statutory and regulatory compliance, and safeguards the financial health of the business.

• Define and deliver a UK commercial growth strategy to double revenue over three years.
• Identify UK market opportunities, priority sectors, and routes to market aligned to local conditions.
• Shape UK‑specific value propositions using group products, services, and capabilities.
• Lead all UK sales activity, including new business development, key accounts, and strategic bids.
• Build and scale a UK sales organisation capable of supporting ambitious growth targets.
• Establish disciplined sales processes, forecasting, and pipeline management, aligned to group reporting requirements.
• Lead or sponsor major UK customer negotiations and framework agreements.
• Set UK marketing priorities within global brand and messaging guidelines.
• Drive demand generation, lead conversion, and sector positioning in the UK market.
• Ensure close alignment between UK sales and marketing activity.
• Develop senior‑level relationships with key UK customers, consultants, and partners.
• Implement structured key account management to drive retention, cross‑sell, and long‑term value.
• Represent the UK business in strategic customer forums and negotiations.
• Operate within group commercial policies, reporting, and governance frameworks.
• Provide transparent reporting and insight to group leadership on UK performance and market dynamics.
• Leverage group support, tools, and best practice without compromising UK agility or decision‑making speed.
• Act as a key member of the UK leadership team with shared accountability for overall business performance.
• Work closely with Operations, Finance, People and Technical teams to ensure growth plans are deliverable and profitable.
• Build a high‑performance commercial culture focused on ownership, accountability, and results.
• Provide strategic advice and guidance to the chair and board members on industry developments and commercial policy.
• Support development of corporate and annual business plans and monitor progress against them.
• Support preparation and board approval of the annual report and accounts.
• Ensure statutory and regulatory compliance of the business.
• Be responsible for trading solvently, protecting the interests of creditors and debtors.
• Prepare and implement comprehensive business plans to achieve cost‑effective operations and market development.
• Communicate company policies and legal guidelines throughout the organisation and ensure adherence.
• Ensure compliance with health, safety and other statutory regulations, protecting employees, customers and sub‑contractors.

Requirements

The ideal candidate brings senior commercial leadership experience in HVAC or related B2B sectors, a proven record of UK revenue growth, strong commercial judgement, and an entrepreneurial, results‑driven mindset.

• Own pricing, margin strategy, and commercial decision‑making for the UK business.
• Senior commercial leadership experience within HVAC, building services, engineering services, or a related B2B sector.
• Proven track record of delivering significant UK revenue growth in autonomous or semi‑autonomous business units.
• Strong understanding of UK sales, tendering, contracting, and compliance models.
• Experience operating within a group or multinational environment with oversight rather than direct control.
• Strong commercial judgement and decision‑making capability.
• Experience delivering revenue doubling or similar step‑change growth over a defined period (desirable).
• Exposure to both service and project‑based HVAC business models (desirable).
• Experience scaling teams and commercial capability in growing businesses (desirable).
• Comfortable operating with autonomy while engaging constructively with group stakeholders.
• Confident leader able to influence internally and externally.

Benefits

Training + Development

Interview process

Visa Sponsorship

Security clearance