Manufacturer of innovative construction chemicals and flooring systems for tile, stone, and concrete.
Lead product development, market research, and lifecycle management for construction materials.
12 days ago ago
Expert & Leadership (13+ years)
Full Time
Bethany, CT
Office Full-Time
Company Size
1,800 Employees
Service Specialisms
Technical Services
Training & Education
Marketing Support
Sales
Customer Service
Sector Specialisms
Industrial
Energy
Infrastructure
Buildings
Residential
Commercial
Heavy Civil
Marine
Role
Description
gantt charts
market research
inventory management
stage gate
forecasting
product commercialization
Facilitate effective communication by delivering routine project status updates to stakeholders, ensuring alignment on objectives, risks, and key milestones.
Lead commercialization efforts for new products, including go-to-market strategies and promotional initiatives to maximize adoption and revenue impact.
Oversee and manage established product portfolios, ensuring alignment with strategic objectives and market demands.
Own revenue growth, market share expansion, and P&L performance for assigned product lines.
Develop, manage, and update detailed project Gantt charts and timelines to systematically track progress, milestones, and deliverables across all project phases.
Conduct in-depth market research using tools such as surveys, ethnographic studies, and focus groups to uncover and validate new product concepts and line extensions.
Identify and capitalize on market trends and consumer needs using advanced market research methodologies.
Develop and implement a forward-looking 3-year product line strategy to sustain competitive advantage and drive innovation.
Collaborate with supply chain, sales, and operations teams to improve inventory turns and maintain appropriate inventory levels aligned with market demand and business objectives.
Collaborate cross-functionally with R&D, marketing, sales, and operations to ensure seamless execution of product initiatives and strategic goals.
Leverage feedback from distributors, contractors, and dealers to inform strategic product decisions and enhancements.
Analyze market trends, customer insights, and competitive intelligence to identify opportunities for new products, enhancements, and strategic pivots.
Maintain expert-level knowledge of product applications through continuous research and analysis.
Develop and utilize robust feedback mechanisms to collect actionable insights from field sales teams.
Lead cross-functional teams through the complete product development lifecycle, from concept to commercialization, adhering to the stage-gate process to ensure successful project execution.
Foster collaboration among departments, ensuring seamless coordination between R&D, marketing, operations, and sales to meet project goals.
Monitor product performance, gather feedback, and adjust strategies to optimize lifecycle management and market success.
Continuously monitor inventory performance, proactively identifying challenges and opportunities to ensure optimal stock levels and operational efficiency.
Lead individual and cross-functional research initiatives to identify growth opportunities and improve market positioning.
Drive product rationalization efforts through detailed data analysis, aligning portfolio offerings with market needs and growth objectives.
Gather and analyze industry data, sales performance, and market insights to drive data-informed decisions.
Develop and execute a comprehensive product strategy, aligned with company goals, to drive market growth, innovation, and profitability.
Proactively identify and mitigate risks while resolving roadblocks to maintain project momentum and achieve on-time delivery.
Define and manage the product roadmap, ensuring alignment with business objectives and prioritizing initiatives based on impact and feasibility.
Lead and support inventory reduction initiatives by utilizing data-driven analysis to identify excess or obsolete stock and implement effective mitigation strategies.
Utilize the stage-gate process to ensure structured development and maintain meticulous documentation of product lifecycle activities.
Conduct comprehensive competitive analysis, including pricing models, value propositions, and positioning strategies.
Apply advanced forecasting techniques and inventory management tools to enhance accuracy, minimize risk, and align inventory with evolving market trends.
Continuously improve processes, tools, and procedures to enhance efficiency, effectiveness, and cross-functional collaboration.
Requirements
microsoft office
salesforce
oracle
mba
ai
leadership
Physical strength to lift and carry minimum of 25 pounds.
Proficient in Microsoft Office Programs (Outlook, Word, Excel, PowerPoint, Project, Teams). Proficient knowledge of and functional proficiency in ERP and CRM systems; Salesforce, Oracle EnterpriseOne and CRM OnDemand preferred.
7+ years product marketing experience in the building, construction or industrial products field.
Up to 30%, domestic and international.
Push/Pull: Must be able to push/pull 15 pounds.
Excellent communications & presentation skills.
Lift: Must be able to lift and/or carry a minimum of 15 pounds.
Second language a plus.
Strong financial acumen.
Understanding of market research techniques, surveys etc.
Must have or be able to obtain a passport.
Sitting: Must be able to sit at least 7 hours of the day.
5 Years of product management experience
Solid understanding of cross functional operations (Sales, Marcom, Mfg, Procurement)
Bachelor’s degree in business-related concentration, an MBA is a plus
Understanding of and how to implement AI into day-to-day workflow.
Solid understanding of common social media platforms (IG, FB, Tik Tok etc)
Self-starter: able to work independently, possess excellent communication skills and passion to motivate others.
Strong presentation and written skills with technical understanding
Proven experience in product development, strong understanding of product development stage gate process.
Standing: Must be able to stand at least 2 hours of the day.
Strong leadership skills, proven ability & track record to lead cross functional teams.
Knowledge of construction materials and techniques.
Benefits
Flexible spending
Tuition reimbursement
13 paid holidays in addition to paid vacation and sick time
Life Insurance, AD&D and Supplemental Insurance
Training + Development
Information not given or found
Interview process
Information not given or found
Visa Sponsorship
Information not given or found
Security clearance
Information not given or found
Company
Overview
Founded in 1956
Year Established
The company was founded in a New Haven basement in 1956, marking the beginning of its innovative journey in latex-tile solutions.
$420M Revenue
Annual Revenue
Generates solid revenue from diverse markets including residential, commercial, and industrial sectors.
A three-generation, family-owned business that expanded into 100+ countries through bold export strategies.
Products range from tile & stone mortars to decorative resinous floors and concrete restoration systems.
Typical projects include high-end tile installations, waterproofing, floor leveling, and masonry builds.
Specialisms span buildings and infrastructure, with durable solutions contributing to LEED-certified sites.
Innovation roots evident in early latex additives and ongoing R&D at ISO 9001-certified facilities.
Standout fact: their SUPERCAP® system redefines underlayment with industry-leading warranties.
Culture + Values
Trust & Integrity: "We strive to do the right thing, we do what we say. … committed to respecting and trusting each other."
Passion & Commitment: "Our passion and our commitment fuel our entrepreneurial spirit. … with humility, dedication, and perseverance."
Innovation: "We embrace innovation and change, for us and for our industry. … designing innovative and sustainable systems for the needs of the future."
Customer Centricity: "Our customers are our shared priority. … committed to aligning with our customers for their success."
Growing Together: "We grow individually, and we grow together as Team LATICRETE. … working, learning, and developing together."
Caring: "We care for each other, for our customers, and for our planet. … contribute to the well‑being of the people with whom we interact."
Environment + Sustainability
First tile and stone installation materials manufacturer to offer third‑party certification for low‑VOC products; UL GREENGUARD certified.
Products feature Environmental Product Declarations (EPDs) and Health Product Declarations (HPDs) for full transparency.
LEED Project Certification Assistant tool provided to simplify LEED, WELL, Living Building Challenge submissions.
Introduced new organizational roles dedicated to sustainability and technology to reinforce sustainable product and operations development.
Sustainability strategy structured around six pillars: solutions, processes, supply‑chain, workplaces & behaviors, industry, community engagement.
Net‑zero target not explicitly stated on site—no official net‑zero date found.
Inclusion & Diversity
2,000+ Team Members
Global Workforce
The company employs over 2,000 individuals across the globe.
100 Countries
Reach Across Continents
Operations span 100 countries and six continents.
Three Generations
Workforce Since 1956
Employees represent three generations of service since the company's founding.
Website states commitment to 'an environment that values diversity and expects all employees to treat one another with respect and dignity.'
LATICRETE Women’s Forum exists (mentioned on careers page), indicative of active gender-focused professional development.