Greystar

Its founder transformed a niche multifamily operator into a global real

estate powerhouse.

Today it owns, develops, invests in and manages a wide range of rental assets — from apartments and student beds to labs and logistics hubs.

Greystar has shaped skylines with projects like build‑to‑rent towers in the U.S. and Europe, student villages in Australia and modular living factories in Pennsylvania.

Specialisms span multifamily, student housing, active‑adult and single‑family rentals, logistics/industrial facilities, life‑science campuses and modular construction.

Strategic bets include modular homes, life‑science labs, single‑family rentals and logistics distribution centers — marking it a versatile real‑estate innovator.

Its expansion crosses continents — investing €1.4 billion in European apartments and launching its first build‑to‑rent in Melbourne as a housing

supply pioneer.

In 2024 it rolled out a cohesive ‘family of brands’ across 100+ U.S. developments, tailored to different life stages and rental experiences.

With a reputation for vertical integration — managing assets, investments and construction in‑house — it stands out in an industry of fragmented players.

Integrity

Respect

Professionalism

Accountability

Service

Teamwork