Digital Marketing Specialist

Overview

Drive digital campaigns, content creation, design, and analytics using HubSpot for B2B services.

Key Responsibilities

• hubspot campaigns
• performance dashboards
• seo updates
• graphic design
• content calendar
• report metrics

Tasks

-Report on MQLs, email engagement, form conversions, and campaign ROI -Create, schedule, and publish branded content using Cloud Campaign -Provide creative and technical marketing support for key events and sponsorships -Collaborate with the PR agency on media amplification and content distribution -Recommend optimizations based on data trends and business unit feedback -Track performance metrics and adjust strategy based on engagement trends -Support campaign planning and execution across channels -Design graphics, infographics, one-pagers, PowerPoint templates, and digital ads -Develop and launch targeted email campaigns, landing pages, and lead capture forms using HubSpot -Maintain campaign and web performance dashboards in HubSpot and Google Analytics -Manage the content calendar -Manage SEO-driven website updates and content uploads in coordination with vendors -Ensure consistency with brand standards across all channels and materials -Partner with business units and BD teams to support strategic pursuits and visibility efforts -Create campaign visuals, email headers, and on-brand visuals for events and internal communication

Requirements

• hubspot
• wordpress
• adobe
• ga4
• seo
• bachelor's

What You Bring

-Demonstrated success growing social media channels and increasing digital engagement -3-5 years of experience in digital or social media marketing, preferably in A/E/C or a professional services environment -Familiarity with GA4 and SEO tools -Excellent verbal and written communication skills, with a sharp eye for detail and design -Proficiency in platforms including HubSpot, WordPress, Adobe Creative Suite (InDesign, Photoshop, Premiere) -Creative thinker with strong organizational skills and the ability to manage multiple projects and deadlines -Bachelor’s degree in marketing, communications, journalism, or related field. -Strong portfolio showcasing digital content creation across formats (writing, visual, video)

People Also Searched For

About England-Thims & Miller, Inc.

-Founded in 1977 by three visionary partners, ETM has grown from a boutique firm into a multi-discipline engineering consultancy. -Privately owned and based in Jacksonville, the firm delivers comprehensive infrastructure and development solutions across Florida. -Their expertise spans civil engineering, water and utilities, transportation, surveying, geospatial tech, landscape architecture, planning, and construction management. -Typical projects range from municipal roadway design and stormwater systems to mixed-use community developments and utility upgrades. -Notable works include contributions to Jacksonville Jaguars’ stadium enhancements, St. Johns Town Center improvements, and large master-planned communities like Nocatee and Wildlight. -A standout fact: despite its regional focus, ETM blends boutique client service with high-tech solutions, earning top rankings in Florida’s engineering community.

Sector Specialisms